Yeah, I could probably pay a coder to write an app that allows their API to be single optin, etc, but why? I’d still want to have the ability to add people manually and have them automatically sign into my list. For example, I’m going to start doing some seminars locally. I want to be able to come home and add the 25 people to my email list…easily.

Marketing automation works in a similar way to autoresponders, in that emails are automatically sent to a mailing list according to a predefined sequence. But instead of time intervals, user behaviour is used to determine what should emails should be sent next - opens, clicks, goal completions, purchases, abandoned carts and more can all be used to trigger the next e-newsletter. 


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Okay, so once the settings are saved click on confirm often. And this is the message people will receive when they opt in to your list. So you can modify this however you want and generally the one that’s here, that’s Aweber gives you is actually pretty high converting. Okay, but you can always change it like to whatever you want. You can insert the person’s name if you have that as part of your e-mail opt in form. Their first name, their e-mail, whatever that you want to add.
I use this while working as a consultant for others with online business. I usually recommend it to those just starting to gain several hundred people to their email list. In part due to it's ease of use, functionality, overall compatibility, and affordability for smaller lists where volume of emails is important. In conclusion It can be a great alternative to others if you have a smaller list that requires daily emails.
“Mailchimp was great when I just had a blog. Now that I have my book, I’m starting to have products, it’s more of a business. I didn’t think that Mailchimp could handle me. I needed something a little more versatile that could target the people that I sent things to depending on what list they were on or what they clicked. It needed to be a little more sophisticated for me. That’s why I needed to switch over.”
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