One of its most popular capabilities is its Campaigns feature. It allows users to send auto-responders based on day and time, contact behavior and tags that have been assigned to database contacts. Through the tracking feature, users can keep tabs on where contacts are in the lifecycle of a campaign, as well as which emails and campaigns got the most activity or led to the most unsubscribes.
The program is designed to offer a variety of automated email management tools small- to medium-sized businesses, generally up to about 25,000 subscribers. According to Capterra, it is trusted by over 100,000 small businesses and entrepreneurs. So it can be useful for a small operation that wants to reach a few hundred supporters to slightly larger organizations that may have multiple messages that need to reach multiple audiences. According to Zapier, AWeber is a great tool to use if you’re wanting to grow your subscriber list.
The best part about using aweber is it’s ease of use and ability to link with many other programs. They make it easy to keep track of your customers as well as automate a sequence of emails. I was able to get my investment in Aweber back within a couple months of using it. This may take more or less time depending on how big of a following your business has already.
ActiveCampaign lets you easily create eye catching email campaigns to help you stay in touch with your contacts and customers. Their visual campaign builder lets you easily create automated marketing campaigns and send out targeted emails to your potential customers based on their personal interactions with your business and their integrated CRM lets you keep track of your leads and close more deals to grow your business.
MailChimp pricing structure works in little increments and offers more in between payment options so there is more, you pay for what you want style pricing. Most people opt for Mailchimp seeing that it has a free version available, but that is not very viable because it lacks a very important feature, the autoresponders. So with each month, you find yourself adding more money while upgrading to get the basic or advanced autoresponders service, while Aweber can provide you those features without the additional payment. So Aweber pricing looks more competitive than Mailchimp.
Overall, Aweber delivers on it's promises, customer service is top-notch as well. I currently signed up for their affiliate marketing, I would recommend it to my audience. 8/10, that's my personal rating.I like the high level of deliver-ability from Awebers' server(s), emails deliver to inbox almost all the time, so long you check for spam trigger words. I have been using Aweber for over 6 months now, and I think it's a great value for money. It has all the essential features anyone would need to grow their business online.
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As of this writing, Gmail, Yahoo!, AOL, Zendesk, rocketmail.com, and ymail.com have changed their DMARC authentication standards to a DMARC = reject policy. Based on this information, Gmail, Yahoo!, AOL, Zendesk, rocketmail.com, and ymail.com email addresses cannot be used as your list's "From" address. Once these new standards are adopted, any email campaigns sent with those email addresses in the "From" line will require that AWeber send your campaigns from an alternate email address.
Pros: Aweber is great tool for beginners and for those who are in marketing fields. The app provides you with great email marketing services with many features. The drag and drop feature is for email design templates and the feature is intuitive and really helpful. The design you create helps you to get even more subscribers. You can easily customize the subscription forms and even the amount of third party app. I have to say that their customer service is exceptional.
Have custom fields you’ve set up within your account? Collecting data for these fields and passing it into your account is no more complicated than collecting name and email. Custom list fields will appear right alongside the standard fields in your AWeber action. It’s as easy as selecting your list, and there they are. You can even add tags from within the action!