Aweber seems to be working to add more functionality and become more of an automation platform rather than just an email and mailing list service. I used Aweber for nearly a decade and I still think that it's a sold solution. I would recommend it over ContstantContact or MailChimp. The platform is solid and reliable, that's huge in the marketing world.
Besides templates, editing options and strong support, it can host or import email databases; allow autoresponder customization; responsive email design, RSS and email-to-blog functionality; tools to collect and add new names/emails to databases; the ability to integrate with some other programs, and the ability to easily view analytics and performance results.
George: So, I love it because this is literally what happened people, is that I set the ball up, and he was gonna spike it, and he kind of tapped it. It hit the top of the net, and he saw that it was wobbling back and forth, I was like, “I’m not sure if we’re gonna win this game.”, and then you said one thing, Tom. And I was like, “He just spiked the ball.” That was, that Tom mentioned education, that they’re always creating content, that they have live support, that they’re there to help, and so that was super awesome. Now, as I’ve traveled through the interwebs, there are two types of people that I’ve found. There are those people who, they just get it. Like, they’re technically savvy. And then there are those folks that well, not so much. So, as a first time user to AWeber, what are some of the problems, or a problem that I might run into that will kind of perplex me, and what have you guys done internally, to try to not have that moment happen?
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Using Aweber, you can create ‘goals’ or combine automation rules with tagging to make autoresponders behave in quite funky ways...but if you want to make use of autoresponders in really advanced ways, you'll probably need to look at other products, particularly Getresponse, which provides 'marketing automation' functionality that hooks up to a built-in CRM.
When I talked about this with their support they suggested that if I wanted co-registration they can setup for me and all I needed to do was to fire an email to AWeber co-registration system for each user who register at my website with the details of the user. AWeber would have a custom parser for the email and add the user to my list automatically.
Overall: I've tried various email services multiple times, but I feel the most drawn to Aweber. I like the ease of their email editor. I also like how easy it is to change the order of my legacy follow-up series by simply dragging & dropping the emails in whatever order I wish on the fly. Yes, Aweber is a little more expensive than some other platforms, but I'd rather pay a bit more for something that fits my needs than to be irritated all the time.
Examples include a welcome email sent as soon as a new client signs up to your list of contacts, followed a few days later by an informatory email discussing the products and services you offer, then an email informing on current offers, and so on. You could also create different series of post-purchase emails, based on the type of product the individual purchased.
Now in terms of the content, is actually very easy to add and modify. It’s very similar to a WordPress post. So if you wanted to add something about why they should stay subscribed. Like why you should stay subscribed, right? Just type it in like that, you can hover over it, make it bold, make it bigger, change the font, whatever you want to do just like you would with then Word processor. So once you add all of the content that you want that’s thanking them for signing up and reminding them why they should stay in your list and offering to be there for any questions, it’s time to send out your test e-mail. Okay, to do that click on test and then put in the e-mail address you want to send it to and then click send test.
Send time optimisation is a sophisticated feature which automatically sends your e-newsletter at the time at which it is most likely to be opened. This time is calculated by Mailchimp based on looking at when the subscribers on your list have previously opened mail - it can work this out based on looking at the campaigns you’ve previously sent and also by using data from campaigns sent by other Mailchimp users which feature email addresses that are also present on your list.
Tom: So, I think you’ll definitely agree in your experience, that if you’re not emailing your fans, your subscribers and your customers, and your prospects, you’re just leaving so much on the table. So much opportunity, so much money on the table. I think that basically the problem that AWeber solves is really the problem that email solves. Which is, providing you with a way to … Our Director of Products says this, and I think it’s a really great phrase, “Email is intimacy at scale.”, because, I think if someone is going to give you permission, give you the privilege to send email to them, and to be in their inbox, because nobody wakes up in the morning and says, “I can’t wait to receive more email today.”
Being able to capture potential clients via email signups is huge for my consulting business. The analytics that allow me to see what the open rate, click through rate and sales made from emails I send to my list are super helpful. In the past year, I have been able to fine tune what my list is most responsive to because of the detailed analytics. This is useful for anyone wanting to grow and maintain their email list.
It’s quite the opposite so, if you can get somebody to actually give them their email address, and say, “I give you permission to send me that really cool e-book, or that really cool checklist, or that really cool thing that you have, and then you can continue to send email, and I will read it, and I will enjoy it.” That’s a really great opportunity that I think a lot of marketers don’t take full advantage of. I think a lot of marketers really rely on the push, the Facebook ads, the blog content, the podcasts. I love all that stuff, and I do all that stuff too, but I think there’s something intimate, something special about creating a really strong bond between the emailer and the email reader, and I think the marketers who crack that code, really see a lot of success.
Overall: Capterra was a completely foreign name to me until I did extensive research on the products, philosophy and services offered. There are more than four hundred software programs, this was the big statement that really drew me in to learn more. Whether you run a non profit, or a church, or a restaurant the software program list is endless and accesible. I'm sure if you had a lemonade stand you would be able to find the product you needed. Navigating the site is easy as well and they don't try to push other products onto you. The customer service is amazing as well and really focuses on customer satisfaction which in turn makes people repeat customers and word of mouth starts spreading so more people can learn about the company. Thank you capterra for helping me go forward with my non profit organization !
Cons: Actually, Many times I had wanted to create a more sophisticated web forms but their platform is not compatible for it. What I am trying to say is that I have had needs for forms that help people to take a short survey thereby building my list with it or a two-step form but the feature is included. Aside that, every other things are just perfect.
Customers are prohibited from transmitting on or through any of AWeber Systems' services, any material that is, in AWeber Systems' sole discretion, unlawful, obscene, threatening, abusive, libelous, or hateful, or that encourages conduct which would constitute a criminal offense, give rise to civil liability, or otherwise violate any local, state, national or international law.
The collecting of personal data revealing racial or ethnic origin, political opinions, religious or philosophical beliefs, or trade-union membership, and the processing of genetic data, biometric data for the purpose of uniquely identifying a natural person, data concerning health or data concerning a natural person's sex life or sexual orientation is prohibited. AWeber Systems will be the sole arbiter as to what constitutes a violation of this provision.
I like how fair Aweber is priced,especially when compared with email marketing tools with similar quality.I like the integration possibilities which our use of Aweber has opened up for my organization ,in terms of the number of other tools,which we are able to integrate Aweber with and improve our sales and marketing process. Also of key importance is how intuitive I find this program ,as it has an easy to use and understand user interface,which is a key part of what I seek from any software product I use
Thanks for the recommendation Ana. Once again your blog is helping to focus on what is needed to do to increase traffic & sales. Yes, I need to focus more on the information that we send out to our subscribers and I will take a look at Aweber! I’d be interested to hear, however, how often do you think is appropriate to send newsletters to your list?
ActiveCampaign is one of the most user friendly all-in-one marketing platforms for small to mid sized businesses. ActiveCampaign combines email marketing, marketing automation and sales CRM software in a simple to use visual platform to help businesses like yours acquire, retain and engage your customers. Ultimately helping you save time and grow your business.
Aweber is a high end email marketing option. If you are serious about Email marketing, Aweber is a good place to start. I feel more professional and in control using Aweber for my blog subscriptions.What I like most about Aweber the analytics that the application offers. Compared to other email marketing software in the market, Aweber offers the most specific options in terms of targeting people around the emails they get. For example, Aweber if you send out an email with a particular offer and someone opens it but doesn't click the offer, you are able to know this and decide on the next action to take to convince them to check out your offer. Another thing I like about Aweber is the fact the Customer support. They respond quickly and are very friendly and helpful - they know their staff.
Nice money savers you mentioned here. But I’d like to mention, be careful when mass deleting the actively subscribed undeliverable. This search field is a bit flawed. I found my own test addressees in this search result when I searched my own aweber subscriber base. Apparently, if there has ever been an undeliverable email (which was the case when my web-host crashed my site in a routine update), said email address will show up in the search results. Make sure you click on each actively subscribed email address before you delete, and it will show whether the “undeliverable” was an isolated incident or a recurring phenomenon with said subscriber. My two cents and good faith attempt ad being earning my keep for a backlink:)
Fantastic. I don't think i'll ever change autoresponder. I've tried GetResponse and others and they are also awesome, but I like the simplicity of Aweber so I don't really see why I would ever change.I've used Aweber since 2014, and i've NEVER had an issue with them. Sure, they have downtime just like every other autoresponder a couple times per year, but it's always fixed really quickly. The deliverability is awesome, it's extremely easy to use and their customer is support is insanely responsive. I have had to do a few minor changes to my account every now and then, I kid you not, they have taken care of my issues usually within 2-3 minutes of me opening up the chat (which is now open 24/7)
Aweber lets you make signup forms with up to 25 fields of information, using either your own design or a pre-made template. Forms can be embedded into your site, turned into a landing page, and you can carry out A/B tests on them. It also integrates with Worpdress, Paypal and Facebook so you can add contact information from customers that already connect with you on these platforms. You can also use the mobile app to add subscribers on the go, for example at an event.
It is important to realize that almost no service in the Email Marketing Software category is going to be an ideal solution able to meet all the requirements of different business types, sizes and industries. It may be a good idea to read a few AWeber reviews first as certain solutions can dominate exclusively in a really narrow group of applications or be created with a very specific type of industry in mind. Others may operate with an idea of being simple and intuitive and therefore lack complex elements desired by more experienced users. You can also come across apps that cater to a broad group of customers and provide a rich feature toolbox, however this in most cases comes at a more expensive price of such a service. Be certain that you're aware of your needs so that you get a software that offers all the features you look for.
Customer support is also a huge highlight for AWeber. The company deploys a team of email marketing professionals who are highly knowledgeable, responsive, and effective. For those who are new to email marketing, AWeber offers regular live webinars for added instruction and training. Access to data and reports also gives you the insight you need to make better decisions, devise and implement better strategies, and achieve success.
Spamming, or the sending of unsolicited email, using an email address, URL that is maintained on an AWeber Systems machine, or directing traffic to a webpage that contains any reference to AWeber Systems is STRICTLY prohibited. AWeber Systems will be the sole arbiter as to what constitutes a violation of this provision. This action WILL RESULT in immediate termination of your account without refund. Any service interruptions as a result of subscribers spamming will be billed to the subscriber at $50.00 per hour until service is restored. Subscriber will also be in violation of the AWeber Systems Service Agreement and subject to legal action.
Copying and pasting contact information from one platform to another is a waste of precious resources. By connecting AWeber with Zapier, you can automatically add subscribers to your email list—no matter where you get their information from. You can also organize contact information any way you like by exporting new AWeber subscribers to your favorite database.