AWeber Communications, Inc. designs opt-in email marketing software for entrepreneurs and businesses worldwide. It was founded in 1998 by Tom Kulzer after he identified a gap in automated response software for customer support and sales leads. Tom capitalized on that opportunity by creating an “autoresponder software”, which is now popular as AWeber. Since then, AWeber has expanded into a team focused on helping more than 100,000 businesses achieve success with email.

Tom: Yeah so again, I stand really firmly behind our educational content so, instead of jumping straight to AWeber and looking at our products, if you’re new to email marketing or you just looking to become a better email marketer, it’s probably best to start with our blog. So, blog.aweber.com. So, you’ll check out our blog content, and we have all of our incentives to join our list. So we have, things that you can sign up for. We have courses, we have a fantastic, “what to write in your email” course, that gets you 20+ email templates that are basically fill in the blank. So, you can check that out, over at our blog.
Being able to capture prospective clients via email signups is huge for my consulting company. The particular analytics that will enable me personally in order to see what the particular open rate, click through rate plus sales produced from electronic mails We send in order to my listing are usually extremely helpful. Previously 12 months, I possess got already already been competent to great melody the real list is almost almost all responsive to because of the fact of the considerable analytics. This specific will certainly become well suited with regard to anybody attempting to create plus maintain their own own email listing.
Okay, so you’ll be surprised that even though it looks good right here you can get some funky looking e-mails in real life and in an actual e-mail inbox and especially links can be wrong sometimes. So you definitely want to test every e-mail before officially adding it to your autoresponder sequence. But if you go to check your e-mail and everything looks good, click on back, then click on settings. Okay this will determine when the e-mail goes out and in this case because it’s your first e-mail, it goes out immediately after the person confirms. Okay, so that’s automatic for the first e-mail and once that’s done click on save and exit. And you’ll get the message that your message has been saved and here is the first e-mail.
Run A/B tests to learn how word and design choices impact signups in order to do more of what works. Use email automation to send welcome emails, product launch sequences, email courses and more. Create sophisticated marketing funnels with the easy-to-use builder. To improve performance, use tags to segment subscribers based on the links they click and the emails they open and send the right message to the right person exactly when they need it. Connect with AWeber's team of email experts who can help improve email marketing tactics.
AWeber finds a healthy balance in between ease of use and robust performance. There are some good functions– particularly in the autoresponder world– but navigation is instinctive enough that I was able to perform standard jobs without looking up tutorials. When I did find myself at a loss and relied on the online assistance resources, I was rather impressed with the variety and scope of assistance readily available.
Automatically adding new customers to your AWeber mailing lists, lets you have more time to focus on communicating with customers rather than email list management! After you set up this Stripe AWeber integration, every time there is a new Stripe customer, a subscriber is created in an AWeber mailing list. Get ready for an easier to manage email list.
Being able to capture potential clients via email signups is huge for my consulting business. The analytics that allow me to see what the open rate, click through rate and sales made from emails I send to my list are super helpful. In the past year, I have been able to fine tune what my list is most responsive to because of the detailed analytics. This is useful for anyone wanting to grow and maintain their email list.
It's also expanded its auto-responder options. A feature called Legacy Followup Messages enables you to send a series of messages to all new subscribers. Another feature called Campaigns (currently in beta) offers several ways to send auto-responders: by day and time, and also based on subscriber behavior or if you tag contacts in your database. You can also pause and stop auto-responders at any time. Campaign tracking lets you see how far your subscribers are in your follow up series of emails/campaigns and which caused the most unsubscribes, so you can tweak them as needed.

The legacy follow-up series is an autoresponder. This is a fundamental part of building a relationship with your list. With this message type, you’ll create a series of emails your subscriber receives once they join your list. (Research by Experian and many other firms, shows that a “welcome series” –as these campaigns are commonly called — typically receives substantially higher open and click-through than other email campaign types.)
So the second one he might put three days later and then as you add more e-mail make them eight or even two weeks later. Okay? And understand window if you want to send them between certain dates for times to increase your open rate, you can do that. So slide this to on and then you can choose only send them on Mondays or Tuesdays between a certain time. And the reason that works really well is because people are more likely to check your e-mail at certain times.
Overall: Capterra was a completely foreign name to me until I did extensive research on the products, philosophy and services offered. There are more than four hundred software programs, this was the big statement that really drew me in to learn more. Whether you run a non profit, or a church, or a restaurant the software program list is endless and accesible. I'm sure if you had a lemonade stand you would be able to find the product you needed. Navigating the site is easy as well and they don't try to push other products onto you. The customer service is amazing as well and really focuses on customer satisfaction which in turn makes people repeat customers and word of mouth starts spreading so more people can learn about the company. Thank you capterra for helping me go forward with my non profit organization !
By now, you already have a working autoresponder set up using AWeber. The final step is add more entries to your follow up series. Return to Messages > Legacy Follow Up Series on your dashboard, and click the Create a Message button again. Now, repeat the process from step number two until your email is ready to go. When adding it to your existing series, you’ll get the option to schedule when it should be delivered:
At the same time, AWeber is a well integrated system that blends easily in every software ecosystem. You can use it seamlessly with platforms such as Cyfe, Launch Effect, Drupal, WordPress, Raven, Unbounce, Magento, and many more. The system is reasonably priced, to say at least, and therefore accessible to companies with smaller and larger number of subscribers. Plans start from $19 per month for 500 subscribers, and move to $149 for 10,000 of them. Teams with more than 25,000 subscribers should contact the company to obtain a special quote.
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The program is designed to offer a variety of automated email management tools small- to medium-sized businesses, generally up to about 25,000 subscribers. According to Capterra, it is trusted by over 100,000 small businesses and entrepreneurs. So it can be useful for a small operation that wants to reach a few hundred supporters to slightly larger organizations that may have multiple messages that need to reach multiple audiences. According to Zapier, AWeber is a great tool to use if you’re wanting to grow your subscriber list.
Tom: Yeah, absolutely. So, I’m not gonna list all of our competitors. I think most people know who the most popular email service provers are out there. A few of them have been around as long as we have been, right? So, I think most people will know who those competitors are so, I’m not gonna dump a bunch of names. What you mentioned earlier, I thought was a good point, is that some email service providers that you’ve might have just begun using, they were practically created yesterday so, this is a very competitive space where there are new players popping up, it seems almost every six months. Also, a lot of tools that you might use, they bolt on an email component so, there’ll be a tool that provides this feature or functionality and then they’ll say, “Oh by the way, we’re gonna start doing email so you can use our tool to send emails as well.” Even WordPress, there are WordPress plugins that let you basically do some form of email marketing using your WordPress host. Like, whatever you’re using to host with WordPress. All of those solutions have pros and cons. What I would recommend when evaluating AWeber, what you’re gonna get is, somebody who is fully dedicated to just email.

Now in terms of the content, is actually very easy to add and modify. It’s very similar to a WordPress post. So if you wanted to add something about why they should stay subscribed. Like why you should stay subscribed, right? Just type it in like that, you can hover over it, make it bold, make it bigger, change the font, whatever you want to do just like you would with then Word processor. So once you add all of the content that you want that’s thanking them for signing up and reminding them why they should stay in your list and offering to be there for any questions, it’s time to send out your test e-mail. Okay, to do that click on test and then put in the e-mail address you want to send it to and then click send test.

Cons: Stay away! Their RSS campaign did not send out for a while and then on its own sent out 6 emails at once really pissing off our readers they offered us a discount of 30% if we signed a two year contract after I said it was an inexcusable mistake which cost me hundreds of dollars in unsubscribes and possibly thousands and pissed off my entire email list. 30% off their inflated high price which they had just boosted was not worth it - i have heard many experts and users tell me of Aweber nightmare stories since my experience. I would recommend mailchimp as an option for basic users, i would advice all to stay away from Aweber
And now we need click the settings button at the top you’ll actually have a few more settings. So the interval is how many days the e-mail sent after the first one. So you have your first one, this is your second one. So if you want to send it two days later you can put two or three or 4 or 9 or whatever you want to do, there are different opinions about what is best. So leave that to the experts, but I prefer to send about one a week but most people send him more often in the beginning and then would people get into the habit of opening them they make them less frequent.
And now we need click the settings button at the top you’ll actually have a few more settings. So the interval is how many days the e-mail sent after the first one. So you have your first one, this is your second one. So if you want to send it two days later you can put two or three or 4 or 9 or whatever you want to do, there are different opinions about what is best. So leave that to the experts, but I prefer to send about one a week but most people send him more often in the beginning and then would people get into the habit of opening them they make them less frequent.

However, the web fonts that you can use in Mailchimp are exceptionally dull - so dull in fact that you might be better off using the web safe ones - they'll load more reliably and your e-newsletters will appear more consistently across email clients / devices. I love web fonts, but the Mailchimp offering is so boring that there is currently little point to using them.
Both Aweber and Getresponse have almost the same pricing structure if you closely analyze their pricing. You can get a lot of subscribers before you actually have to jump in heavily on the cost. But when it comes down to it, Getresponse pricing is lesser between Aweber vs. Getresponse. Aweber offers unlimited image hosting where Getresponse offers up to 1GB storage and you have to upgrade for additional storage.
AWeber is an easy-to-use email marketing and marketing automation platform that’s designed to help small businesses and entrepreneurs send targeted and effective emails. Its drag-and-drop editor allows users to create newsletters and automated campaigns based on hundreds of HTML templates. In addition, AWeber lets business marketers integrate their email marketing accounts with various business apps, which allows information sharing among different departments.
“Mailchimp was great when I just had a blog. Now that I have my book, I’m starting to have products, it’s more of a business. I didn’t think that Mailchimp could handle me. I needed something a little more versatile that could target the people that I sent things to depending on what list they were on or what they clicked. It needed to be a little more sophisticated for me. That’s why I needed to switch over.”
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