Customer support is also a huge highlight for AWeber. The company deploys a team of email marketing professionals who are highly knowledgeable, responsive, and effective. For those who are new to email marketing, AWeber offers regular live webinars for added instruction and training. Access to data and reports also gives you the insight you need to make better decisions, devise and implement better strategies, and achieve success.
AWeber is one of the most popular email marketing services available, and it’s easy to see why. The tool packs in a plethora of powerful features, such as an intuitive drag-and-drop editor and a reliable autoresponder. It’s the latter we’ll focus on today, as it can be used to run your marketing campaigns without lifting a finger (aside from the initial setup process).
Once you've sent your broadcast, you can track its success through the Reporting tool. For each campaign, you can see the open and click rate as well as the number of replies and unsubscribes. There's no Google Analytics integration, but there is a very helpful step-by-step guide on how to use Google Analytics on a Do-It-Yourself (DIY) basis with AWeber.
George: Well folks, you were this close to a ZZ Top edition of AWeber. Okay. Let’s go ahead and get into the content. Tom, I always love to start the show at a 50,000-foot view, where people can kind of wrap their arms around. If maybe they’re living under a rock and don’t know what AWeber is, why don’t you go ahead and take the time, just to explain really, what is AWeber?
Aweber seems to be working to add more functionality and become more of an automation platform rather than just an email and mailing list service. I used Aweber for nearly a decade and I still think that it's a sold solution. I would recommend it over ContstantContact or MailChimp. The platform is solid and reliable, that's huge in the marketing world.
George: Yeah, I don’t know about you, One Last Tool viewers and listeners, and Tom, I don’t know about you either but, my inbox and I, we have a love-hate relationship. That is, that I love to hate it. So, when I finally let you in my inbox, there is a very good reason that I have that e-book, that checklist, that guide, that webinar. Because otherwise, I’m like, “No, no, no, no. No, we don’t need that.” It’s just how we are so, we dumped out a little bit ago, $19 a month as kind of the starting plan but, are there more? Are there branches to that? Talk me through, how much AWeber’s going to cost me if I’m just starting out to if I’m a super advanced user with several thousand contacts in my database.
Customers are prohibited from transmitting on or through any of AWeber Systems' services, any material that is, in AWeber Systems' sole discretion, unlawful, obscene, threatening, abusive, libelous, or hateful, or that encourages conduct which would constitute a criminal offense, give rise to civil liability, or otherwise violate any local, state, national or international law.
Besides templates, editing options and strong support, it can host or import email databases; allow autoresponder customization; responsive email design, RSS and email-to-blog functionality; tools to collect and add new names/emails to databases; the ability to integrate with some other programs, and the ability to easily view analytics and performance results.
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