Don’t sell sand in the desert. Even if you use an award-winning design and have the best deals on the market, you won’t be successful if you don’t get the right offers to the right people. One-size-fits-all messages are not effective or profitable. Imagine that you provide a free trial of your software although your subscribers are already your clients. Or, that you want to sell sausages to vegans.
People share their opinions about companies on Twitter each and every day. We monitor tweets about AWeber and apply a sentiment analysis algorithm that classifies these tweets as positive or negative. Every review is from a real person opinion. We use this information and output an approval rating score, which is based on real people, positive and negative, opinions about AWeber on Twitter

Double opt-in, however, ensures the emails you receive are valid and are not being used by bots and the like (remember, sending too many emails to dead email addresses is a sign of a spammer, and you do not want to be mistaken for a spammer). However, you can use tools like BriteVerify which automatically screen out fake addresses or mistakes at the point where the individual is signing up.
“Mailchimp was great when I just had a blog. Now that I have my book, I’m starting to have products, it’s more of a business. I didn’t think that Mailchimp could handle me. I needed something a little more versatile that could target the people that I sent things to depending on what list they were on or what they clicked. It needed to be a little more sophisticated for me. That’s why I needed to switch over.”
You can set up “rules” in AWeber to automatically segment your audience, but these rules simply subscribe or unsubscribe people from various lists. For example, when one person joins list B, they can be automatically unsubscribed from list A. This simple rule is particularly useful when you have a non-customer email list, and a customer email list.
Just what I needed to learn how to promote my own products! The products, sales letter, auto responder sequences, available help, are all super important for a newbie like myself. Hey, I can even use the products for my own education. The graphics are unbelievable. This program is worth its weight in gold. Everything is clearly explained! - Joseph Daniels
People share their opinions about companies on Twitter each and every day. We monitor tweets about AWeber and apply a sentiment analysis algorithm that classifies these tweets as positive or negative. Every review is from a real person opinion. We use this information and output an approval rating score, which is based on real people, positive and negative, opinions about AWeber on Twitter
At your blog’s inception, you will want to establish a base of content. After all, if you only have a handful of articles, a reader isn’t likely to hang around for long. But once you have say 7-10 articles on your blog, your main focus should be on guest posting. This isn’t something you’ll hear most bloggers say, but I strongly recommend that you publish just one post per week on your own blog, and focus on producing 2-3 guest posts per week.
As for reporting options, AWeber presents the standard raw numbers and percentages (clicks, opens, unsubscribes, and the like). It also includes more advanced data such as opens, clicks, and revenue over time; subscriber growth; and stats by location, area code, or designated market area. In addition, you can compare results across your past 20 emails. You can track subscribers based on their signup method, and the list segmentation options provide plenty of ways to optimize your email marketing. Reports are well laid out and easy to understand; much of the data is presented in both chart and table format.
Great guide, just what I was looking for but it is timing that is my question. I have just got my ecommerce website up and running selling “print on demand” (small run personalised printing) products. Have only a few items for sale so when should I try to create my email list.? Is 15 items in a shop too small so wait until I have say 50? Create a landing page that promises more in the future so sign up now? Not an easy one to find advise on. Any help would be greatly appreciated.
Another thing about your list. Don’t worry when people unsubscribe — because they will. There are a variety of reasons so don’t take it personal. Maybe they’re just reducing the size of their inbox. Or perhaps they were just interested in your freebie offer. Chance are they were not going to buy from you anyway. Just keep providing quality content and those who join will far exceed those who choose to unsubscribe.
Thanks for bringing that subject up! Having you used both of these services in the past 2 years, I prefer Aweber over Mailchimp. For me it comes down to usability and efficiency, which Aweber just does better than Mailchimp. Having said that, I do like the value Mailchimp brings to the table for new startups with their free service. Also I do admit that giving away 2,000 subscribers to everyone – that’s just huge, yet clever at the same time.
Thanks Aaron, Your products are always top notch! The helpful videos really supply many ideas on product creation and then ways to promote them. Pricing products has always been a problem, but not anymore, from learning how to discern a price to one-time-offers to making more profits, the videos are really a teaching tool! Everyone need these training! - JB Nova
Video has to be included in your marketing mix. So review your content and think about how you can turn it into a video. This could be animated video, something you shoot with your digital phone, or even hiring a production crew for a customized shoot. The return on investment can more than pay for itself as a well planned video can provide benefits for years.
Basic: Each week I send out an email about my latest podcast episode. Now, I create a rule that says that if they click on the link inside my email (sending them to my show notes page), they get tagged as Interest: Podcast. That means, should I ever want to send an email to those that I know are interested in my podcast, I can just select this tag. Easy.
You see, the people on your email list are your best customers.  They have visited your site and found it interesting enough to subscribe for more content.  For that reason alone, they are much more likely to listen to any offers you may send them (affiliate promotions, product sales, discount coupons, etc.).  So, having a large email list can actually be quite profitable, which is why bloggers and website owners hold them in such high regard.
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