There were a lot of other options on the table for higher-level email marketing too, such as Ontarport (formerly known as Office Autopilot), but I remembered an Infusionsoft “sister” conference where I gave the keynote presentation in 2014 called PartnerCON and I met a lot of the staff over at Infusionsoft, which left me with a great impression of the company, so I decided to roll with it.
If you are feeling overwhelmed by this process and whether or not your chosen topic is financially viable, consider this – when I launched Leaving Work Behind I had no idea as to how I would use it to generate income, yet now it serves as a referral machine for my freelance writing business and makes money via affiliate marketing and my freelance writing guide.
WOW! Thank you so much! I just had someone reach out to me with the very broad question, “How do I start blogging?” That’s such a broad question that I figured it would better serve them to find a resource someone else had already put together. A quick Google search led me to you and I’m so delighted! Not only did I find a great resource to pass on to a new blogger, you’ve given me some great tips to think about as an established blogger. I’m very grateful!

A low open rate means that people have started to either ignore your messages, or delete them as soon as they receive them. (Or, what I do, is mark them as “read” and just leave them there – probably never to be actually read!) If your open rates are low, you need to work on your email marketing game. Take a look at the previous emails you’ve sent them, or at your subject lines. Something about those emails has deterred your subscriber from opening them up, so tweak and test until you get higher open rates.
While all of these tactics are excellent ways to make money using email marketing, they’ll most likely fall flat without some killer email copy or content to win over your potential buyers. Check out our FREE What to Write course. You’ll learn how to craft the perfect email for every layer of your funnel, and get 45+ email content templates to copy and paste. 
×