Today, I'm going to bite the bullet and sign up for AWeber, a communications company that offers Auto responder and Email Marketing services. I am going to launch a newsletter on my music Web site, www.Musiciantip.com. AWeber Is Recommended Web-Wide Rosalind Gardner, Michael Brown, Allan Gardyne, and countless other successful affiliate marketers all recommend AWeber (… Read more →)
Pam, we are sure JetPack has nice features and all but it allows you to add a blog / comment subscription module only. On the other hand services like MailChimp and Aweber are professional email service providers offering many powerful features which allow you to really benefit from the email list you are building. As far as simplicity is concerned, we are slightly more inclined towards MailChimp, they have a great user interface even for absolute beginners, they have excellent documentation, and lots of resources to learn how to use each feature available.
Thanks again for another fine quality product. I have been a member of quite a few of your email lists and have purchased a lot of your products also. One thing I can say is they all are very thorough, informative and you over deliver. I have dealt with a lot of online marketers but there are very few like you who deliver such value and so quick to respond to e-mails. You are someone I know I can trust and that is very important in this business. Thanks again and hope to be able to meet you someday. - Rick Sorrels
With Constant Contact, you can build your email lists from your company website or even from your Facebook page. More than just an email tool, Constant Contact has plenty to offer apart from sending emails including managing blog content, event management, online survey tools, and coupon creation. It also offers a comprehensive set of real-time reports.
To manage expectations, it’s a good idea to send your subscribers a quick follow-up email immediately after they’ve subscribed. This is an optimal opportunity for you to, not only thank them for subscribing, but to also to introduce yourself, send them material that you think they’ll be interested in as new subscribers and remind them how often to expect your messages. Almost all email service providers give you the option to create an autoresponder workflows (something we’ll talk about a little bit later), so use it!
Take popular posts from your Analytics report and turn them into downloadable ebooks, workbooks or templates. Add them to your post as a “content upgrade” (this is an easy way to start building your list). Then create landing pages for them and advertise on Facebook. LinkedIn ads are certainly worth a try, but I can’t speak to them as I’ve found Facebook works well for B2B.
The disadvantage with using free services like Mailchimp is they’ll usually suspend your account without warning, it’s kind of like setting up a blog with wordpress.com or blogger.com. Since it’s a free service it’s kind of like they have this “one and your done” attitude which I guess is understandable since you’re getting the service for free, but sometimes I wonder. Now on to Aweber.
I use Ratepoint because they also offer a review (testimonial) widget I have posted on my site. Ratepoint has a promotion that offers free mailing list service forever if your list is 125 or less. Obviously most of us will want more than 125 folks reading our newsletters but it’s a good start. Good templates, tracking and definitely awesome support.
But really, the conversation was just a series of questions about my needs, my experiences wants and desires as a blogger, podcaster, and digital marketer. Having just completed a software product of my own (The Smart Podcast Player), I appreciated the questions and fully understood what he wanted, and I was not afraid to hold back. He was my friend, and plus what if he created the perfect solution for me.
Automation is what’s going to help you turn leads into customers behind the scenes so you can focus on doing everything else you need to do to run your business. This is essentially the same as the email sequences I mentioned in phase one, only you’re using different tools and targeting subscribers and people who have opted in, so they’re warm leads rather than cold leads.
So, when a new person signs up to your site (via your newly created signup box), they will (after confirming their subscription) start to receive the set of emails that you have setup. You can create as many as you want and schedule them to be sent out at different intervals (i.e. 1 a day, 1 a week, 1 a day and then another one in a month’s time, etc.).
I know everyone’s all about Facebook, but I have a little love for LinkedIn because I’ve gotten great business through it. When you don’t have a mailing list (or even if you do), it can really be a goldmine of contacts. It’s basically a huge database of C-level professionals who keep their profiles current, which means you don’t have to worry about the info being outdated or incorrect.
Just wanted to thank you for doing what you do to share your experience with those of us who are new to the world of freelance writing and blogging for income. I’ve been blogging for about 5 years but my initial draw was to connect on a more personal level. So my heavily visited blog is all personal stories of the random life experiences I’ve had or rants I go on about (you can check it out if you like my name is linked). Recently I started blogging tips for self-publishing Writers of fiction as I self-published my second book last month. But secretly (okay, not so secretly) my main passion is writing about myself. Probably sounds nuts but my goal with my personal blog was to get it all out there then pick from the fifty or so stories that really told the reader who I am and compile them into a memoir of sorts. Hell, it worked for Jen Lancaster! Anyway, your blog has become my favorite morning and afternoon read as I research ways to make my writing talents work on a career level and I plan to keep reading! Thanks again! 🙂
Great guide, just what I was looking for but it is timing that is my question. I have just got my ecommerce website up and running selling “print on demand” (small run personalised printing) products. Have only a few items for sale so when should I try to create my email list.? Is 15 items in a shop too small so wait until I have say 50? Create a landing page that promises more in the future so sign up now? Not an easy one to find advise on. Any help would be greatly appreciated.
does mail chimp charge the same as Aweber? The only problem is at the moment I feel like I am not using Aweber to it’s full advantages to pay monthly for the service when I believe Mail chimp is free for a certain amount of subscribers? As i only have a hobby blog and want to obviously develop it i feel like maybe i shouldn’t be paying for something that doesn’t provide me with income yet or isn’t a very ‘big’ blog or even a business…. Not sure whether to just stick with it until my website develops or switch to a free option on Mail chimp/.
Under #2, be careful with popups or modals that cover other interactions, Google will now penalize this kind of activity on mobile. I suspect we’ll now see persistent banner style replacements on mobile (a strip across the top of the site that doesn’t scroll off the page or disappear until you close it or sufficient time has elapsed without interaction.)
I actually use both services today so I can keep this review up to date. Overall, I think Aweber has a better deliverability rate which is a huge reason to use them. Furthermore, i like the way they do autoresponders much better than MC. On the flip side, MC has a much easier to use API if you are into coding and manipulating your lists programmatically.
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We understand how overwhelming and confusing this could be for a new user. But you will soon find out how useful it would be for you in the future. We would recommend you not to cover every thing quickly. Focus on building your site, bringing visitors, posting content. When you are stuck at something, focus on that specific problem and try to solve it using tutorials on our site or else where.
Freedom to make decisions is something I allow and trust my team to do on several levels without ever needing my permission. It makes us move much faster. If they know certain decisions help support the main objectives and value of the brand, and it’s not something that could potentially damage the brand or cost more than $500 (this isn’t a hard number, it’s a rule of thumb), then they are free to take the reins and continue moving forward.
“No, because a lot of others have told us those are the features within some of these all-in-one business solutions that make them extremely cumbersome and overwhelming. Our target customers are bloggers, podcasters and other people who are building audiences who want to be able to have an easy-to-use, but powerful email marketing system, with automation and all of the features that you want, without all of the things that you don’t need right now.”
Write great subject lines. David Ogilvy once said that 80 cents of your dollar should be spent on writing headlines. With emails, the subject line is just as important. If it doesn’t catch your attention, you won’t open it. So, spend the majority of your time writing and polishing your subject line. A great email subject line entices curiosity about the content of the email. It’s also personal, and highly relevant to the recipient. To learn more about how to write amazing subject lines, we have an entire blog post on the topic: 30 Successful Bloggers Share Their Best Converting Email Subject Line.
Visit forums related to your niche, have a look around them and see what people are talking about. Remember to listen before you speak. Set up your profile. Add value by answering some questions. Engage and if you see a thread where you think you can add value post a reply to that thread. Be sure to observe the rules of the forum or you may get banned.
Clarity is key here. Your sign up form should explain the benefits of signing up for your email list, information about the types of content you’ll be sending (newsletters, product promotions, etc.), the cadence of your emails (i.e. weekly, monthly). When you define these expectations up front, your subscribers won’t have any questions about what they signed up for.
After paying a professional $1000 to split test our first product launch, we knew the practice was a solid investment as our sales increased dramatically. But for our recent Keyword Supremacy launch, we decided to test out Split Test monkey to see if we could somehow pull off split testing our live traffic ourselves and… “All We Have to Say Now is WOW!”
Thanks for bringing that subject up! Having you used both of these services in the past 2 years, I prefer Aweber over Mailchimp. For me it comes down to usability and efficiency, which Aweber just does better than Mailchimp. Having said that, I do like the value Mailchimp brings to the table for new startups with their free service. Also I do admit that giving away 2,000 subscribers to everyone – that’s just huge, yet clever at the same time.
Wow, I am so glad that I ran across your review. I recently received the same ban from Mailchimp after sending out several mailing lists and finally building. I only have 116 subscribers, but that is awesome for starting from nothing if you get my drift. Anyhow I send out mailing list for focus group opportunities. I dont sell a thing and sure enough Mail chimp banned me and our group from simple sharing. I am in the process of scrambling for a new mailing list company because my last mailing list was not sent out and now my subscribers are missing out on some really awesome opportunities. I will be sure to check out Aweber TODAY and send out my focus for cash mailer. Hopefully the integration and transition will run smoothly. I have to get my list asap. Have some time sensitive focus group opportunities that are paying really high here in CA right now. Thanks again for this.