The Smart Passive Income Blog started in October 2008 simply as a place for me to report and talk about everything that was happening with my business at GreenExamAcademy.com. Starting an online business changed my life and saved my butt after getting laid off, and it was the least I could do to pay it forward and hopefully help others that had met struggles during the recession, too.
For creating and delivering surveys, I’m a fan of both Survey Monkey and Typeform. They both allow you to create in-depth surveys to ask questions of your audience. When you’re ready to create surveys, be sure to read the book I mentioned in Video #2, Ask by Ryan Levesque. [Full Disclosure: As an affiliate, I receive compensation if you purchase through the Survey Monkey or Typeform links to the right.]
Global Text Snippets can help cut down on this. It answers the “How did I get on this list?” question that pops into their head when they receive an “unfamiliar” email – even if it’s a list they subscribed to. So when you compose an email to send out to your subscribers about an offer that may be spread across several sites, you can say something like:
Just what I needed to learn how to promote my own products! The products, sales letter, auto responder sequences, available help, are all super important for a newbie like myself. Hey, I can even use the products for my own education. The graphics are unbelievable. This program is worth its weight in gold. Everything is clearly explained! - Joseph Daniels
Yes, I believe you can save the subscriber list onto your computer with both services. While moving subscribers from Mailchimp to Aweber was relatively straightforward, it did take me quite awhile to move all of my autoresponders and port my entire setup to Aweber. So if you can afford it, I would simply start out with Aweber and stay with them instead of having to move later.
As with most ESPs, you’ll need to certify that any list you upload is permission-based and conforms with the provider’s anti-spam policies. AWeber takes this a step farther than some. You will need to enter the source of the email list when you upload it, and AWeber requires confirmed opt-in for all addresses. This means your first email will have to be a request for your subscribers to confirm their subscriptions. Anyone who doesn’t confirm can’t be on your list. (AWeber does allow some exceptions to this rule if you have a list that has already gone through confirmed opt-in with another ESP.)
Unsubscribe rate. Unsubscribes are always going to happen no matter what, and that’s usually OK because those people probably would never have bought from you anyway. However, a high unsubscribe rate can indicate that you are losing potential customers. Check the following: Why did people subscribe to your list in the first place, and are you delivering on that promise? Is the content of your autoresponder highly relevant to the segment it is being sent to? Are you sending too many sales emails with too little value emails? (Recommended reading: 5 Reasons Why People Unsubscribe from Your Email List.)
This is usually an invitation sent out to the whole mailing list. If your company is holding some event, such as a physical reveal of a product, or a webinar, this is the starting point that will significantly increase awareness. This is a mixture of a newsletter and offers email, as people are asked to participate in the event that they can either only watch, or make a purchase as well.
After paying a professional $1000 to split test our first product launch, we knew the practice was a solid investment as our sales increased dramatically. But for our recent Keyword Supremacy launch, we decided to test out Split Test monkey to see if we could somehow pull off split testing our live traffic ourselves and… “All We Have to Say Now is WOW!”
Email marketing has the highest conversion rates of any marketing channel. In fact, sixty-six percent of online consumers made a purchase after receiving an email marketing message — which is more than social and direct mail, according to the Data & Marketing Association. And transactions from email are three times more profitable than those made on social media, reports the global management consulting firm McKinsey & Company.