Remember the article I wrote on increasing conversions where we talked about the Blue-Shirt Trust your blog needs in order to capture email subscribers and appear reliable? Well Aweber can help you with that. They have hundreds of free web forms that you can copy and paste right in to your blog’s code. They even have a web form creator (pictured above) where you can play around with colors, shapes and logos.
Thanks for bringing that up. It’s about time I redid that book cover as it was the first ebook I ever wrote. But when it comes to email marketing, you shouldn’t have to look over your shoulder wondering if you are going to get banned or not. Some of my other blogging colleagues have noticed higher delivery rates with Aweber over Mailchimp which I didn’t include in the article either. Ultimately, if you are going to do any sort of affiliate marketing, Aweber is the way to go. It’s not worth taking the chance of getting banned.
Do most people open your emails on desktop or mobile? Email messages opened on a mobile device have nearly doubled over the past 5 years, while emails opened on an internet browser have dropped 26% in that same timeframe, according to a study from Return Path. If you find your list trending toward mobile, too, then aim for short email subject lines (35 characters or less). (Not sure how your audience reads your emails? Services like Litmus and Email on Acid can track which devices your subscribers are reading their emails on.)
Got to Aweber.com and sign in using your newly created ID. First thing which you need to do is to create an eMail list. You can create unlimited eMail list and let me quickly brief you about eMail list. You can create different Email list for different purposes. For example if you have 3 different blogs, you can create 3 different list for them. Or If you have one blog you can create one eMail list now, and in future if you host a giveaway, you can create a new list and let users subscribe to that list. This way you can target your future giveaways to highly targeted email list. Anyway, let’s keep it simple for now, as I will share various tricks in future post.
There are drawbacks, however, and they are threefold: first, the program seems to be falling behind on the social media front. Second, AWeber is a little on the pricey side, especially for businesses with very small lists (1000 and under). Once you hit the 2500-subscriber mark, costs are more in line with industry averages. The company has no send-based subscription plan, which means if you have a large list but send infrequent emails, there are probably better choices for you. Third, the company makes its free trial unnecessarily burdensome by requiring a credit card. This would be a minor issue if not for the fact that customers have reported complications with canceling the service.
Hi I have recently been looking into them both trying to decide which one to go for. Am I right in saying that Aweber offer more services than mailchimp or are they just openly advertising more? I am really confused about which one to go for. I like the look of aweber more however I am trying to figure out if it is worth the price difference. Thank you in advance. Found your comparison very helpful. 🙂
Businesses that choose to make email offers, usually belong to the e-commerce industry. The benefit for those who are on the mailing list is specific offers that they can get from your company. This kind of approach provides value for both parties. The business can increase the number of sold items, whereas the customer is in a special position as a result of being subscribed to your business.
Let me say right out of the gate, that I would still recommend Aweber to business owners. It’s a great solution and is well regarded in the industry, particularly for their rigour of asking for the double opt-in to minimize spammers and assure permission (this is where a subscriber has to confirm via email that they do in fact want to receive information). It’s reasonably priced, and has many of the basic features needed to do good email marketing. MailChimp is comparable too – however, despite my love for their awesome branding, it lacks features that even Aweber has down. It’s great for a basic business owner.
i know the benchmark, you can have 3 lists, all sent from 3 different companies, and if someone opts out, they get the choice if they are listed on other lists, to tick all the lists they are on, or just some. Does aweber and mailchimp do this? I have emailed mailchimp several times with the question but no answer yet, i am pretty sure they do not, so if someone opts out it is just an opt out from that list.
Now, you can automatically send highly relevant emails encouraging them to buy the product or service they were considering. Customers who received multiple abandoned shopping cart emails are 2.4 times more likely to complete the purchase than those who receive only one followup email, according to Experian. Try sending the first message one day after, a second message 48 hours after, and possibly a third message within three or four days of abandonment.