Use it as a lead magnet/free mini-course. You can also use an autoresponder as a lead magnet to attract new subscribers to your email list. This is commonly done in the form of a free “mini-course”, or a free “challenge”, which promises to deliver a series of emails containing lessons (or other valuable information) over the course of several days or weeks. There is a high perceived value with a mini-course or a challenge like this, which makes it a very effective lead magnet.
Please do not think that I am advising anyone to move away from AWeber. Nor am I saying that they are not reliable and don’t deserve their respected reputation in the industry. After all, many top bloggers do use AWeber on their sites. Have done for many years and continue to do so. I would still encourage anyone who is more patient, and more technically inclined to give AWeber a try. I think their reliability and service will not disappoint.
Use personalization. Personalizing the content of your emails (depending on your segment from Chapter 3) will make it so much more relevant and valuable to them. Personalization goes beyond sticking your subscriber’s first name into the email. You need to tailor the actual content of the email to address their needs. For instance, an online retailer will find it much more valuable to read an email with the subject line, “How to build backlinks to your eCommerce store” than just a generic subject line, “How to build backlinks.”
The primary thing to keep in mind, the supermagic key, is that HTML is used for meaning and CSS is used for presentation. HTML is nothing more than fancy structured content and the visual formatting of that content will come later when we tackle CSS. You might find different approaches elsewhere on the web but HTML Dog focuses on best practice from the outset and getting into the frame of mind of doing things the right way from the start will lead to much better results in the end.
That’s why, if you’ve been in the marketing world for any length of time, you’ll have heard the amazing value that email can provide businesses and marketers with when it comes to communicating with their customers. But, while email marketing is an amazing vessel for business’ marketing messages, it’s one of those tricky tools that not every knows how use.
When you write great content for your industry you can share it on other related blogs that have high traffic and authority. Guest posting and blogging is a great way to build your personal brand. It makes an awesome marketing channel for your blog. You want to target posts on sites that are relevant for your niche, have an active audience and will include backlinks to your blog and your mini bio in your post.
Even my team members, who are much smarter than I am, couldn’t get a grasp of it as quickly as I wanted them to. Although the help I hired was amazing, that company wasn’t a part of Team Flynn like my other teammates. They would never think to change things here and there on their own for the benefit of the brand and what it stands for, because that’s not what they’re paid to do.
The TRIBE Breakfast Series will explore what drives mission-based challenger brands. We want to bring together a group of challenger brands and marketing and PR professionals at TRIBE HQ, to share ideas and hear from a number of inspiring voices, so we can learn how to discover and articulate our purpose and better connect with our tribes. All over a (free) delicious, healthy breakfast; granola yoghurt pots, pastries and TRIBE breakfast Shakes.
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So you should review the product to see if it provides value for your subscribers. Does it work? Is it helpful? How is the support from the product creator? You are co-signing on all of this when you send that email to your list. As a newbie you still need to nurture and protect your list by emailing them frequently with more informative content. Just make sure this product meets your standards.
With its user-friendly templates, anyone who's dipping their toes into email marketing waters would love Vertical Response. Each campaign that you published with this software may be hosted for free online, allowing you to share links of previous campaigns even to non-subscribers. If you want to design your own emails, you can quickly make your own through the in-app image editor with filters and special text options.
First of all you need to sign up for a free account at MailChimp. Here is the signup link (Aff. link). Once you have signed up, and logged into MailChimp dashboard, you will be seeing a screen similar to this, and click on create a list. The good thing about MailChimp dashboard is, it’s interactive, so you will not find any issues with getting started with it.
I have used Aweber for years, but wondered is I should try another service. One thing I do not like about Aweber is they don’t allow you to upload a list of contacts. I know that some of the other companies do. So, I appreciate your comparison. It makes Aweber a little more comfortable. If anyone is interested I do have a free booklet on “71 Ways to Get Free Traffic” that can be found here http://trafficmadeeasy.net/71-ways. Thanks for the article.
When you create an email list, you’re allowing a group of fellow human beings to come together in one place where they expect to hear from you. You have a huge opportunity—responsibility, even—to provide value to them. When someone essentially says, “Hey, I like you enough to give you my email address,” you owe it to them to offer up everything you can to ensure that they make progress, stay informed, or are entertained.
For creating and delivering surveys, I’m a fan of both Survey Monkey and Typeform. They both allow you to create in-depth surveys to ask questions of your audience. When you’re ready to create surveys, be sure to read the book I mentioned in Video #2, Ask by Ryan Levesque. [Full Disclosure: As an affiliate, I receive compensation if you purchase through the Survey Monkey or Typeform links to the right.]
AWeber is an easy-to-use email marketing tool that allows business owners and entrepreneurs to cultivate relationships with their customers. Since 1998, AWeber has been the email engine powering the growth of organizations around the world, including leading sites like Social Media Examiner and ProBlogger and industry influencers such as Peter Shankman and Ann Handley.