Enter the autoresponder. The autoreposnder (or as ConvertKit calls it, a Course), is a series of messages that get sent in succession automatically. You write them once, determine the frequency, and then subscribers get these same messages no matter when they join your list. It’s a fabulous strategy because you build it once and then you can rest knowing that even if you can’t send something in real-time, they are still getting these carefully crafted emails.
Promote up-sells/cross-sells. You can even set up an autoresponder sequence for someone after they purchase and get repeat customers. Depending on the products you sell, you could offer an upsell, or cross-sell related products. For example, if someone buys a digital camera, you can offer to add a lens, a tripod, and other accessories to their order before it ships. Or, if you sell products that people buy frequently (like food or disposable items, like diapers), you can automatically send them offers for new items when you know they’re about due for another order.
With the rapid pace of change you don’t have to know everything there is to know in your niche to get started. If you’re only a few steps ahead of your audience then you’re the leader. As you apply your knowledge and follow your passion you learn even more. This becomes valuable information which you can package and pass to your audience. So how do you get paid?

Write great subject lines. David Ogilvy once said that 80 cents of your dollar should be spent on writing headlines. With emails, the subject line is just as important. If it doesn’t catch your attention, you won’t open it. So, spend the majority of your time writing and polishing your subject line. A great email subject line entices curiosity about the content of the email. It’s also personal, and highly relevant to the recipient. To learn more about how to write amazing subject lines, we have an entire blog post on the topic: 30 Successful Bloggers Share Their Best Converting Email Subject Line.
You can build a large following of targeted people who are also interested in your niche. Put you niche into the search bar on Twitter and check out the results. You will find out who is posting right now. What videos are out there. Who are some of the industry influencers. Questions that people are asking. And even who are some of the competitors.
One thing that one must not forget is also integration with your existing website. If your running on Joomla, WordPress, Drupal or such likes, better you find how the user integration will go with your CMS and one of those email services. You don’t want the client to have to register for your autoresponder on one form and then have to register a second time for your website! You may find that plug-ins to do such things might restrict your choice, check it out first or consult with your webmaster!

But the truth is more complicated. You only have one social media account, Facebook — because “everybody is on it”. And you don’t understand why anyone needs a whole YouTube channel. You’ve never uploaded a video to YouTube. And starting your “own blog” is crazy talk. Your read blogs — like this one, but why start your OWN blog? Sounds scary. Hell, you’re still on the bubble about whether you need a website.
Very nice comparison of Mailchimp and Aweber. It looks like both Aweber and Mailchimp will suspend you without notice for seemingly trivial reasons. I think it is always good to have a backup system of your own. I use autoresponderplus and 12all scripts and have backups of my campaigns. Aweber is a great service you just never no when you might offend them. It seems like Mailchimp is even touchier. I think the best solution is not to rely completely on any one service. Nice post!

Wow, I am so glad that I ran across your review. I recently received the same ban from Mailchimp after sending out several mailing lists and finally building. I only have 116 subscribers, but that is awesome for starting from nothing if you get my drift. Anyhow I send out mailing list for focus group opportunities. I dont sell a thing and sure enough Mail chimp banned me and our group from simple sharing. I am in the process of scrambling for a new mailing list company because my last mailing list was not sent out and now my subscribers are missing out on some really awesome opportunities. I will be sure to check out Aweber TODAY and send out my focus for cash mailer. Hopefully the integration and transition will run smoothly. I have to get my list asap. Have some time sensitive focus group opportunities that are paying really high here in CA right now. Thanks again for this.
Most of the editor’s shortcomings are image-related, even for basic functions like cropping. You can resize an image, but that’s it. In addition, getting at the HTML and CSS is a bit of a pain. It can be done, but you’ll need to save your message as a template, then edit it as a template, save your changes, then start a new message using that template. It works, but you’ll waste a lot of time clicking and scrolling.
With Aweber however, this is not that easy to do. With Aweber, each and every one of your subscribers is tagged with a message number which indicates which followup emails they have received already. To prevent a subscriber from receiving a specific followup email, you must set the subscriber’s message number to be higher than the email sequence number.

Promise me one thing: when you hit a question or a problem, you won’t let it stop you. Questions will come up. A great place to ask those questions is in the Smart Passive Income Community Facebook group. This closed Facebook group is made up of both new and established online entrepreneurs from the SPI audience. It’s welcoming and supportive—the perfect place to find help to keep you moving.
I suppose the secondary reason I haven’t made the switch is because I run multiple blogs and don’t want to get stuck paying multiple fees at this point. (I’m under the impression I’d have to pay separately for each email list, but please correct me if that’s not the case. That would change things.) I love the functionality and features of Aweber, but I can’t see paying 4-5 monthly services fees while so many of the blogs are in a start-up phase.
This isn’t an issue of the legitimacy of your business and we certainly don’t have anything personal against your content, however we do have to protect the deliverability of all our customers and the risk associated with these terms is too great for us to take on at this time. Here is a page with more information http://www.mailchimp.com/support/compliance/about-terms-of-use-violation?lptkt=LTK143038471765X
To start, you’ll have 700+ templates to choose from. There are some very nice layout customization options here, once you learn how to use them. AWeber uses both “sections” and “blocks” in its organization. Blocks are elements like text boxes, images, etc. Sections are the frameworks in which they exist. Most programs use similar organization, though they may use different terminology. The difference comes in your ability to edit or customize the sections themselves. In previous versions, the ability to customize elements like buttons was limited–you couldn’t change the text of buttons–but you now have the ability to easily customize those elements.
Split testing is one of those tasks that I’ve always hated because of how complicated and time consuming it is. I knew it was important but man, was it difficult to get right…that is, until now. Like all of Promote Labs software Split Test Monkey takes a really complex task and makes it “point and… “Split Test Monkey takes a really complex task and makes it “point and click” easy.”
The disadvantage with using free services like Mailchimp is they’ll usually suspend your account without warning, it’s kind of like setting up a blog with wordpress.com or blogger.com. Since it’s a free service it’s kind of like they have this “one and your done” attitude which I guess is understandable since you’re getting the service for free, but sometimes I wonder. Now on to Aweber.
Back to my using AWeber to build a loyal following…in December I was asked by the New York Times to contribute a mini op-ed. I think I almost doubled my subscribers because I already had the system in place to capture those subscribers when they visited my website from the NYT page. Not that I have a huge number of subscribers yet, but I am getting there in part because of using a professional system.

Split testing is one of those tasks that I’ve always hated because of how complicated and time consuming it is. I knew it was important but man, was it difficult to get right…that is, until now. Like all of Promote Labs software Split Test Monkey takes a really complex task and makes it “point and… “Split Test Monkey takes a really complex task and makes it “point and click” easy.”
Tip: We often suggest that you mention what you’re going to talk about in your subject line. However, Nathan Latka of Heyo once told us in a webinar that he usually goes for a really short subject line that provokes curiosity. (He claims he has even used knock-knock jokes.) In the right context, something like “Hey …” can be surprisingly effective. The casual and familiar tone coupled with the slight recognition of your email address may be enough to prompt an open.
Wow, Gill! That’s a fantastic idea. No wonder you got such great engagement. At AWeber, we’ve found that specificity does lead to higher open rates. It shows you know your audience, and you’re sending them value. You’re talking to the individual — not the crowd. Highly relevant subject lines paired with segmentation is a winning duo. Keep up the awesome work.

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Email marketing is such a critical component of business for most companies (with the rare exception) because you able to communicate with your audience in the place they spend a good chunk of time (their inboxes). You also have the added benefit of building an asset (an email list) that no external platform (I’m talking to you Facebook) can mess with.
Last but not least is creating YouTube video content and placing your url in the video description to also drive leads. Again, this is a simple strategy that is a set and forget marketing strategy to build your list of subscribers that will not have a second thought to opting in to your customized AWeber form. Are these the only strategies to consider? NO? I’m sure you have at least 1 or 2 others that come to mind right now.

Click through rates. Once your subscribers have opened your email, are they actually taking the action you need them to take? If you think that you have a low click-through rate, perhaps your body copy is not as effective as it needs to be. Consider the following: Is the copy of your email relevant to the subject line? Did you offer real value to your subscribers in the email? Is your call-to-action clear enough? Is the link easy to find?
Even my team members, who are much smarter than I am, couldn’t get a grasp of it as quickly as I wanted them to. Although the help I hired was amazing, that company wasn’t a part of Team Flynn like my other teammates. They would never think to change things here and there on their own for the benefit of the brand and what it stands for, because that’s not what they’re paid to do.
“The biggest reason that it was so bad was because of the size of your list. The Infusionsoft coach that we had highly recommended not using the AWeber to Infusionsoft import tool, and so we exported the lists from AWeber and then uploaded them into Infusionsoft. In theory, that wouldn’t have been bad—in fact, I had initially been looking forward to it. I like working in Excel.

Wow, Gill! That’s a fantastic idea. No wonder you got such great engagement. At AWeber, we’ve found that specificity does lead to higher open rates. It shows you know your audience, and you’re sending them value. You’re talking to the individual — not the crowd. Highly relevant subject lines paired with segmentation is a winning duo. Keep up the awesome work.
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Check your ‘Form Type’ settings to alter the width of your signup box.  This is important as you need to make sure that it is the right size for your site.  Think about where you want the box to appear on your site – for the sidebar, you will want it reasonable small (perhaps 250-300px wide) whereas if it’s for after your post, maybe something much wider (e.g. 600px).
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