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So with these factors in mind, I had been staying put with Aweber because they met a number of these criteria. But I knew that I really wanted to up level my email marketing and put more customized sequences and automation into place so that the user experience could be much better, and I would have a clearer picture of my audience and what they want from me.
Email marketing is such a critical component of business for most companies (with the rare exception) because you able to communicate with your audience in the place they spend a good chunk of time (their inboxes). You also have the added benefit of building an asset (an email list) that no external platform (I’m talking to you Facebook) can mess with.
AWeber has the most user friendly interface and you can easily create stunning newsletter using AWeber built-in sign up forms. Nevertheless to say, AWeber control panel is so much easier to understand even for the beginners who don’t have much technical knowledge. AWeber currently has over 700+ stunning email templates and 6,000+ free stock images to create spectacular newsletters for your subscribers.
This is the absolutely best course I have ever found. It is packed full of tips and ways to learn to create your own products. Quick and easy videos give one all the information needed to start selling instead of buying all those shiny objects that drain you bank account. Cannot say enough good words about it! Going through it like crazy so I can finally begin selling my own products. - Cassandra Cholaki
Like I said, most ESP (email service providers) have the capability of creating automated email workflows. So, instead of getting an email subscriber and initially sending them one or two emails, before getting distracted and forgetting all about them, you can be sure that you have emails sent to them over the course of a few days, weeks, months etc. with email automation.
With the rapid pace of change you don’t have to know everything there is to know in your niche to get started. If you’re only a few steps ahead of your audience then you’re the leader. As you apply your knowledge and follow your passion you learn even more. This becomes valuable information which you can package and pass to your audience. So how do you get paid?
The Blog Broadcast is Aweber’s term for the automatic emails that get sent out every time you publish a blog post. They are separate from the other automatic follow ups that you send out. The great thing about Aweber is that you can choose to send a hundred follow ups or none, automatic blog broadcasts or manual blog broadcasts, etc. It is all up to you. For example, here on Blog Tyrant I send out all my updates automatically to my subscribers as well as the occasional email newsletter with a few tips and specials.
As with most ESPs, you’ll need to certify that any list you upload is permission-based and conforms with the provider’s anti-spam policies. AWeber takes this a step farther than some. You will need to enter the source of the email list when you upload it, and AWeber requires confirmed opt-in for all addresses. This means your first email will have to be a request for your subscribers to confirm their subscriptions. Anyone who doesn’t confirm can’t be on your list. (AWeber does allow some exceptions to this rule if you have a list that has already gone through confirmed opt-in with another ESP.)
Before you can send AWesome emails with AWeber, you'll need someone to send it to. The easiest way to begin building your list is to import contacts that have opted-in to your email list, or gave you permission to send them emails. These could be subscribers you've emailed from another provider, or a list of contacts that you've built through your business.