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Tip: We often suggest that you mention what you’re going to talk about in your subject line. However, Nathan Latka of Heyo once told us in a webinar that he usually goes for a really short subject line that provokes curiosity. (He claims he has even used knock-knock jokes.) In the right context, something like “Hey …” can be surprisingly effective. The casual and familiar tone coupled with the slight recognition of your email address may be enough to prompt an open.
I was diligently serving my small (but growing) list with useful advice, information and excellent articles. I had great response from people in my list and I was extremely careful to send useful information related to my niche. Why do they think I am a risk ? I don’t know as the Chimp wouldn’t say ! Maybe they are doing too well and they need to cut down the number of their customers
AWeber is an easy-to-use email marketing tool that allows business owners and entrepreneurs to cultivate relationships with their customers. Since 1998, AWeber has been the email engine powering the growth of organizations around the world, including leading sites like Social Media Examiner and ProBlogger and industry influencers such as Peter Shankman and Ann Handley.
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