Earlier this year, I made a big decision to move my email list of more than 135,000 subscribers to Infusionsoft from AWeber, which I’ve used for the past five-plus years. Three months later, my email list now lives on a relatively new and rapidly growing platform called ConvertKit. [Full Disclosure: I’m a compensated advisor and an affiliate for ConvertKit.]
Branding of your Email list is very crucial from day one, as this will help subscribers to quickly recognise your Email. Specially, if you are one of those marketers, who are sending super valuable Emails via these auto-responder services, branding will ensure you will get better CTR. Your default name, reply to addresses, and welcome Email are key points for the first stage of Email branding.
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The newsletter is something you can offer in addition to the normal follow ups. You can write a number of very short posts on news in the industry, summarise and provide links to the best articles over the past month, year and then add short mentions of products eg use your aweber and Bluehost affiliate links under a products I use section at the bottom.
For example, if someone is on your list and they choose to unsubscribe later, they still count as an email in the system which is included in your total subscriber count. You must fully delete that record from your account in order to not have to pay for it, and so I found myself going into each of my individual lists and deleting unsubscribes from my account about once a week.

Wow, I am so glad that I ran across your review. I recently received the same ban from Mailchimp after sending out several mailing lists and finally building. I only have 116 subscribers, but that is awesome for starting from nothing if you get my drift. Anyhow I send out mailing list for focus group opportunities. I dont sell a thing and sure enough Mail chimp banned me and our group from simple sharing. I am in the process of scrambling for a new mailing list company because my last mailing list was not sent out and now my subscribers are missing out on some really awesome opportunities. I will be sure to check out Aweber TODAY and send out my focus for cash mailer. Hopefully the integration and transition will run smoothly. I have to get my list asap. Have some time sensitive focus group opportunities that are paying really high here in CA right now. Thanks again for this.
The first fifteen minutes of our in-person conversation was purely catching up and discussing upcoming family vacations, but then we dove right into the conversation about email marketing. It was not a pitch to join his platform at all. In fact, there was none of that except for a small but expected, “Hey, if Infusionsoft doesn’t work out for you, let me know, and we can see how you might be able to use ConvertKit.”
When it comes to another significant feature, email deliverability, both AWeber and GetResponse perform the same way. Both of them claim and offer about 99% email deliverability rate. The email deliverability option finds out whether or not any spam elements are present in the mails that you send. When you use either of these email delivering services, their spam checkers check your emails automatically and assign a spam score to them so that you can find out whether your emails will be marked as Spam by different ISPs.
Tagging subscribers allows you to segment your email list based on certain actions your subscribers take, such as signing up from a specific form, downloading or purchasing a certain product, clicking a specific link, etc. Then, you can send emails or run campaigns for specific tags, and on top of all that there are a ton of automation and sequencing logic you can set up to trigger certain events.   

Open rate shows a percentage of total recipients that viewed your email. You can track it in HTML emails that include a transparent image (a tracking pixel). When it’s loaded, an email is tracked as open. This metric isn’t 100% accurate. As mentioned earlier, some email providers block images, and a user needs to enable them to see the visual elements.


Both mailchimp and aweber have too many features for someone that wants to keep it simple. I’ve tried both and went to JetPack. I’m sure a few simple features could be added to JetPack….keep it simple and charge a smaller fee, than aweber. I had and know others as well that got sold on aweber and never used it, paying a heafty monthly fee for nothing. That’s the way of the world now….get them to sign up, put it on their credit card and they forget about it and never learn how to use it. Helps pay for all the other people that spend endless hours on the helpline gobbling up the service reps time trying to figure it all out.

Avoid jargon, buzzwords, and acronyms. Writing copy for emails or landing pages is different than writing the academic research paper. Marketers should cut down on flowery language wherever possible. Use a conversational tone. Check your text with the Hemingway App. Don’t worry; replacing big words with common synonyms won’t make you look uneducated. Most people in the United States read at a 7th-8th-grade level.
As a software developer protecting your hard work is an important aspect of selling digital products. You want a licensing system that does what you need, is flexible and not get in your way. ProductDyno does that and more. Other licensing systems make you jump through hoops integrating their services, not so with ProductDyno, it… “Protecting Your Hard Work Is Important”
Great article comparison and review! Man I wished I had read this before getting in bed with mailchimp.com – You are correct they have the WORST customer service there is… I have been waiting for more than 24 hours now for a resolution as to why they suspend my account – turns out I didnt answer some questions in a lengthy email they send out. I could not call them because they do not have a phone number.
Overall, our impression and experiences show that Aweber is easy to use, they have a great reputation, and they’ve been around for a long time. We have quite a few subscribers with Aweber since this is one of the first autoresponders we started using. Since we’ve been with them for a long time, we’ve also noticed their delivery can be iffy at times.
The fundamental idea is to give people something that aligns with the type of subscriber you seek. For example, if you wish to have a list of SciFi readers, a free SFF short story, book, or character dossier would be very appetizing to the sort of people you wish to attract. It can’t be something they can get from anywhere (like an Amazon gift card) but instead something genuine that you have created.
I love press releases as a tool to drive tons of traffic to my sites fast. In addition by including keywords you can get ranked for topics and answers that your audience finds of value. The key is to write in a newsworthy style and not like a sales letter or advertisement. You need to have something of value if you want to get non-paid organic media attention.
Looking for a place to start promoting your list? Look no further than the followings you already have established! If you’re actively creating and sharing content on a platform like Facebook or Twitter, try reaching out to your audience and encouraging them to sign up to your list. After all, they’re already finding value in the content you’re sharing. Now it’s time to take your relationship to the next level.
Sign up for free trials to see which email marketing tool you consider easy to use. Their prices vary. MailChimp and MoonMail are the great ones to start with if you don’t have a big mailing list. They offer a forever free trial if you have up to 2000 contacts. Some of the other popular brands are GetResponse, Active Campaign, AWeber, Constant Contact, and many more.
If you want to integrate with PayPal and Amazon – AWeber wins. I prefer AWeber to MailChimp, but that’s only because it lets me integrate with Google Analytics. Also, if you have affiliate marketing links on your site, MailChimp will cancel your account without notice! Nobody knows why, and MailChimp says they will assess it, but it still happens with no warning!
Most of the editor’s shortcomings are image-related, even for basic functions like cropping. You can resize an image, but that’s it. In addition, getting at the HTML and CSS is a bit of a pain. It can be done, but you’ll need to save your message as a template, then edit it as a template, save your changes, then start a new message using that template. It works, but you’ll waste a lot of time clicking and scrolling.
I just wanted to send you an email and give you a big thank you. I am busting my butt trying to build an online business, and I carry a very strong interest in marketing (I'm a graphic designer, so I guess it could go hand in hand). I'm never sure who is who, I can't tell who I'm listening too or buying from or who created what, but I feel you create and offer some of the best quality products for prices that really do meet my budget. And a BIG THANKS for all of the effort and quality content you provide. - Slade Julius
I just wanted to send you an email and give you a big thank you. I am busting my butt trying to build an online business, and I carry a very strong interest in marketing (I'm a graphic designer, so I guess it could go hand in hand). I'm never sure who is who, I can't tell who I'm listening too or buying from or who created what, but I feel you create and offer some of the best quality products for prices that really do meet my budget. And a BIG THANKS for all of the effort and quality content you provide. - Slade Julius
Even my team members, who are much smarter than I am, couldn’t get a grasp of it as quickly as I wanted them to. Although the help I hired was amazing, that company wasn’t a part of Team Flynn like my other teammates. They would never think to change things here and there on their own for the benefit of the brand and what it stands for, because that’s not what they’re paid to do.
Use it as a lead magnet/free mini-course. You can also use an autoresponder as a lead magnet to attract new subscribers to your email list. This is commonly done in the form of a free “mini-course”, or a free “challenge”, which promises to deliver a series of emails containing lessons (or other valuable information) over the course of several days or weeks. There is a high perceived value with a mini-course or a challenge like this, which makes it a very effective lead magnet.
In this next section we’re going to get more detailed about setting up your blog. Whenever I ask an audience “how many of you have a blog?” I’m always amazed at how few people raise their hand and say yes. I’ve asked business owners of all types. Hair salons, HVAC, chiropractors, not-for-profits, freight forwarders, crypto and the majority are missing this tool.

Now you have created your first email list using Mailchimp, and it’s time to grow your Email list. Obviously, we will be designing the Email signup form in the next step, but first it’s a good idea to import your existing subscriber list to MailChimp. MailChimp supports all major services like Feedburner, salesforce, Eventbrite, Zendesk and many more. Importing from Feedburner to Mailchimp is easy, and you can refer to this guide which will help you to get started. Do remember, your list is free for first 2000 subscribers only, so if you are exceeding the list, you need to start paying.
Check your ‘Form Type’ settings to alter the width of your signup box.  This is important as you need to make sure that it is the right size for your site.  Think about where you want the box to appear on your site – for the sidebar, you will want it reasonable small (perhaps 250-300px wide) whereas if it’s for after your post, maybe something much wider (e.g. 600px).
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