4. Affordable: I was willing to pay more money for better features, but wasn’t convinced I needed to be paying $200-$300/month for those. I know many, many, entrepreneurs who pay those fees and like I say above, use a fraction of its capabilities. I didn’t feel that was necessary for my business – at the point of consideration, I didn’t have a complex business with numerous products or sales funnels. For the past couple of years while my kids are home on crazy-small school schedules (right now I have 2.5 hours per day), I have been primarily working 1:1 with clients and offering My PRO Plan. This will change in Fall 2016 when both kids are in school full time (I can’t even imagine!?!) and I have more time to execute on my ideas, but for now, the big shot services weren’t needed.
As its name implies, Drip is an email automation tool that is specifically designed for drip emails. If you’re pressed for time to create your own email content, you can use Drip’s Blueprints, or premade sets of drip campaigns with filler text that you can easily tweak to your own liking. Additionally, this tool allows you to collect email addresses for your drip campaigns via a simple widget that you can add to your website
I’ve worked with Promote Labs now for over 11 years. Year after year Jeremy and Simon have landed at the top of my leaderboards for Internet Marketing products with a strong emphasis on Video Marketing. These are VERY competitive leaderboards with sales hitting both six and seven figures. The additional effort that they put into… “Solid Killer Promotions Year After Year”

Use personalization. Personalizing the content of your emails (depending on your segment from Chapter 3) will make it so much more relevant and valuable to them. Personalization goes beyond sticking your subscriber’s first name into the email. You need to tailor the actual content of the email to address their needs. For instance, an online retailer will find it much more valuable to read an email with the subject line, “How to build backlinks to your eCommerce store” than just a generic subject line, “How to build backlinks.”
I find the best way to get your free content online and to build relationships directly with your audience is with your own blog. There are tons of reasons to have your own branded space on these Internets. Remember our goal is to make money online. Long term we build a property with huge traffic, engagement and conversion it is an asset we can sell.
Tagging subscribers allows you to segment your email list based on certain actions your subscribers take, such as signing up from a specific form, downloading or purchasing a certain product, clicking a specific link, etc. Then, you can send emails or run campaigns for specific tags, and on top of all that there are a ton of automation and sequencing logic you can set up to trigger certain events.   

The Autoresponder 2.0 is probably the most advanced feature that GetResponse launched a couple of months ago. With their new autoresponder feature we can now create message cycles that are timely and relevant — all adjusted precisely to subscriber needs and expectations and send them automatically. As a result the open and click are higher and hence lead to more conversions. - Ram Shengale
If someone uses my e-mail address in an online mail shot (that they got with my consent) but have contacted me and not blind copied my e-mail in with others – essentially sharing my data with others – am I then able to use these e-mails for my own benefits in a mail shot (whilst ensuring all addresses are blind copied) but also ensuring there is an opt-out option in my e-mail

You can turn off confirmed opt-ins in AWeber, but it’s not recommended, which your story verifies. One of the reasons that AWeber has a high deliverability rate is the lack of spam going out via the service. So when importing a list it does suck to have to send out a bunch of emails, but it keep their service up and going, and our emails being delivered.
I do agree that you should not build your business on free entirely. However, I also agree that if you are a small blogger or a non-profit organisation it is nice to save some money as you do not earn much. I’ve actually been using Mailerlite forever free plan until I’ve learned to comunicate with my audience and grown my business a bit to finally pay some money for newsletter service. You can check their quick comparison to MailChimp here: https://www.mailerlite.com/mailchimp-alternative That’s my personal alternative to MailChimp. Cheers!
As its name implies, Drip is an email automation tool that is specifically designed for drip emails. If you’re pressed for time to create your own email content, you can use Drip’s Blueprints, or premade sets of drip campaigns with filler text that you can easily tweak to your own liking. Additionally, this tool allows you to collect email addresses for your drip campaigns via a simple widget that you can add to your website
In my opinion, Aweber is The Best email autoresponder on the market today. As someone who is a HUGE FAN of Aweber, I find it sad that you left them without calling customers support OR MYSELF, JUPITER JIM, (on skype, of course) to help walk you through things. It is so easy, breezy when they just walk you through everything step-by-step over the phone.
AWeber has a strict and comprehensive anti-spam policy in order to keep its deliverability rates high. Upon signing up for an AWeber account, you must certify that your list is permission-based and meets the company’s anti-spam standards. In addition, before your first mailing, you will need to send a subscription confirmation to all your subscribers. Anyone who doesn’t confirm their subscription cannot be included on your list. (This is known as confirmed opt-in.) AWeber will sometimes make exceptions for lists which have already been through that process and have a proven history with another ESP.

“Email automation is the lifeblood to our businesses. Whether we are using a ‘Welcome Series’ for new subscribers, an invitation series for people requesting access to our products, an ascension series for transitioning a lead to a buyer… we are constantly using automation to create more touchpoints with the prospect/customer.” – Justin Rondeau, DigitalMarketer 


I just wanted to send you an email and give you a big thank you. I am busting my butt trying to build an online business, and I carry a very strong interest in marketing (I'm a graphic designer, so I guess it could go hand in hand). I'm never sure who is who, I can't tell who I'm listening too or buying from or who created what, but I feel you create and offer some of the best quality products for prices that really do meet my budget. And a BIG THANKS for all of the effort and quality content you provide. - Slade Julius
This was all possible with Aweber, with some drawbacks (and one of the reasons I switched to ConvertKit). While you could set up an autoresponder sequence in Aweber, it was not easy or convenient to segment out those users who were in the sequence from getting your main newsletter or blog broadcasts. So, it was possible that people were getting multiple emails from me a week.
Just what I needed to learn how to promote my own products! The products, sales letter, auto responder sequences, available help, are all super important for a newbie like myself. Hey, I can even use the products for my own education. The graphics are unbelievable. This program is worth its weight in gold. Everything is clearly explained! - Joseph Daniels
Pam, we are sure JetPack has nice features and all but it allows you to add a blog / comment subscription module only. On the other hand services like MailChimp and Aweber are professional email service providers offering many powerful features which allow you to really benefit from the email list you are building. As far as simplicity is concerned, we are slightly more inclined towards MailChimp, they have a great user interface even for absolute beginners, they have excellent documentation, and lots of resources to learn how to use each feature available.
The image above is a screenshot from my account showing that I have three follow up messages set at the moment. The first one is the eBook, the second one arrives a few days later and is a thank you message, and the third one is a tactic that I use on my blogs that I only share with my email subscribers. The follow up email function allows me to create a deeper sense of value with everyone who is subscribed.
One thing that one must not forget is also integration with your existing website. If your running on Joomla, WordPress, Drupal or such likes, better you find how the user integration will go with your CMS and one of those email services. You don’t want the client to have to register for your autoresponder on one form and then have to register a second time for your website! You may find that plug-ins to do such things might restrict your choice, check it out first or consult with your webmaster!
chantal.. yes we love his posts! I compared aweber with benchmail.. both are great, i liked the added polls, and survey ability on benchmail. sign up for both, play around as they both feel different and both have a lot more added features than mail chimp, unless you are just one company, and not doing a lot then mailchimp will be ok. For me no mater how small the intention is always to grow. Good luck
I basically had to download the javascript from their site, figure out how their code was written and then tailor it to how I wanted it. Otherwise, I would have been limited to their templates which I didn’t really like. In addition, the Aweber popup code didn’t work properly across all web browsers and I had to fix this manually. (Updated: This problem has been rectified)
As its name implies, Drip is an email automation tool that is specifically designed for drip emails. If you’re pressed for time to create your own email content, you can use Drip’s Blueprints, or premade sets of drip campaigns with filler text that you can easily tweak to your own liking. Additionally, this tool allows you to collect email addresses for your drip campaigns via a simple widget that you can add to your website
So far, we have created the list, imported existing contacts to our list, and now it’s time to increase our email list. That will be done by putting up the sign-up form at the blog, landing page or company page, where you wish to add Email-sign up form. Click on the Lists at the top of your Mail Chimp dashboard, click on the design sign-ups form, and you can start designing your form. For first-timer, it will take few minutes to get used to features of form creation here, but once you play with it, it will be dead easy.  You can create different forms for your mailing list. For example, Subscription confirms message, unsubscribe form, and so on.  You can also click on Auto-design, which picks up the logo from your Website, and matches with your Website colors.

My book, Will It Fly?, will help you choose and test your next business idea. If you’ve already got a business and are struggling to keep up with the workload, I highly recommend my friend Chris Ducker’s book, Virtual Freedom. Chris teaches you how to work with virtual staff to free up your time to focus on the important tasks in your life. [Full Disclosure: As an affiliate, I receive compensation if you purchase Virtual Freedom through the link to the right.]


As for email services, well actually there is a limit on how many emails you can send from a free gmail or yahoo account. Sending out mass emails is considered abuse of service by these free email service providers. Your emails will either end up in spam folder of your users, or they will not recieve them at all. It is also possible that your email service can suspend your account for violation of terms of use. This is why you need a third party email service.
In my opinion, Aweber is The Best email autoresponder on the market today. As someone who is a HUGE FAN of Aweber, I find it sad that you left them without calling customers support OR MYSELF, JUPITER JIM, (on skype, of course) to help walk you through things. It is so easy, breezy when they just walk you through everything step-by-step over the phone.
Hi I have recently been looking into them both trying to decide which one to go for. Am I right in saying that Aweber offer more services than mailchimp or are they just openly advertising more? I am really confused about which one to go for. I like the look of aweber more however I am trying to figure out if it is worth the price difference. Thank you in advance. Found your comparison very helpful. 🙂
Now don't tell Aweber, but I signed up to every one of the lists I created in my account. I signed up with disposable email accounts. I signed up with Yahoo mail.  I signed up with Gmail. I signed up with abut half a dozen different accounts. Guess what?  Every email hit the inbox. Every. single. one.  When you are building your list, you HAVE to KNOW that the emails are going to stand every chance of being seen and opened by your subscribers.  Why else would you send emails right?
Overall, our impression and experiences show that Aweber is easy to use, they have a great reputation, and they’ve been around for a long time. We have quite a few subscribers with Aweber since this is one of the first autoresponders we started using. Since we’ve been with them for a long time, we’ve also noticed their delivery can be iffy at times.
This is usually an invitation sent out to the whole mailing list. If your company is holding some event, such as a physical reveal of a product, or a webinar, this is the starting point that will significantly increase awareness. This is a mixture of a newsletter and offers email, as people are asked to participate in the event that they can either only watch, or make a purchase as well.
This blog post is the third installment of our new series, The Ultimate Guide to Email Marketing. For eight weeks, we’re featuring a new article that covers a specific area of focus in email marketing! Last week, we wrote about planning your email marketing strategy. This week, it’s all about list growth! Want a sneak peek into the content? Check out The Ultimate Guide to Email Marketing.
ConvertKit has been very forthcoming with their business development, and they even publish monthly income and stats. You can see the latest here and their real-time numbers here. Nathan took the company from a struggling side hustle, to an ever-growing successful company in about nine months once he dedicated his attention to it and made it his focus (yes, this is why I always talk about the importance of focus!!).

I basically had to download the javascript from their site, figure out how their code was written and then tailor it to how I wanted it. Otherwise, I would have been limited to their templates which I didn’t really like. In addition, the Aweber popup code didn’t work properly across all web browsers and I had to fix this manually. (Updated: This problem has been rectified)


On the flip side, Aweber’s method of managing followup emails allows me to know exactly which subscriber has received which follow up emails and when. With MailChimp, I really have no clue who has or hasn’t received a particular email. Overall, I kind of prefer Aweber’s method of managing follow-ups but it is basically a wash depending on your preference.
We hope that you’ve found this email marketing guide useful. As you can see, with a couple of smart moves, you can create a cycle in which your mailing list is continuously going to grow. As the market is constantly changing, remember to use one of the abovementioned tools, as they will make it much easier for you to test, experiment with and optimize your email strategy for the best performance.

With a newly redesigned email editor, which makes it easy to pick back up on draft messages right where you left off or turn them into drip messages, AWeber is an email marketing app that does it all. If you need a professional email tool that’ll help you grow your lists and offer live phone support if you get stuck, it's a great email app to try. - Matthew Guay


chantal.. yes we love his posts! I compared aweber with benchmail.. both are great, i liked the added polls, and survey ability on benchmail. sign up for both, play around as they both feel different and both have a lot more added features than mail chimp, unless you are just one company, and not doing a lot then mailchimp will be ok. For me no mater how small the intention is always to grow. Good luck
The TRIBE Breakfast Series will explore what drives mission-based challenger brands. We want to bring together a group of challenger brands and marketing and PR professionals at TRIBE HQ, to share ideas and hear from a number of inspiring voices, so we can learn how to discover and articulate our purpose and better connect with our tribes. All over a (free) delicious, healthy breakfast; granola yoghurt pots, pastries and TRIBE breakfast Shakes.
A lead magnet (a.k.a. an optin bribe) is something amazing that you give away for free in exchange for an email address. This doesn’t have to cost you anything to create; most lead magnets are digital materials like PDFs, MP3 audio files, or videos that you can create yourself at minimal or no cost. It can be absolutely anything you want, so long as it provides value to your visitors for free.
While all of these tactics are excellent ways to make money using email marketing, they’ll most likely fall flat without some killer email copy or content to win over your potential buyers. Check out our FREE What to Write course. You’ll learn how to craft the perfect email for every layer of your funnel, and get 45+ email content templates to copy and paste. 
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