What I like about Mailchimp is that you can setup autoresponders such that only a subset of your email list will receive your follow-up emails based on when they signed up for your newsletter. For example, if I only want recent subscribers from the last month to receive one of my autoresponders, I can simply specify this using MailChimp’s autoresponder interface.
But in this guide you have a blueprint, practical tips and actual real world working tools that you can put in practice right now. So just get started where you can and take action. There is a term called “analysis paralysis” where some do so much analyzing they become overwhelmed and fail to get the real work done. It is easy to happen in this internet space where we are literally in the information business.
Most of the editor’s shortcomings are image-related, even for basic functions like cropping. You can resize an image, but that’s it. In addition, getting at the HTML and CSS is a bit of a pain. It can be done, but you’ll need to save your message as a template, then edit it as a template, save your changes, then start a new message using that template. It works, but you’ll waste a lot of time clicking and scrolling.
Using the Personalize dropdown, you can insert custom snippets like your subscribers first name, or sign up date, and AWeber will automatically insert that data specific to each subscriber if we have it. If you collect first name, for example, you can send an email that says Hello Tom, or Hello Mary, or Hello John, depending upon who you’re sending to.