After you have entered your "List Name" you will need to enter a "List Description." Here is where you will describe the kind of information you'll be sending from this list. There is a 400 character limit for the "List Description." Subscribers will see your "List Description" on the unsubscribe page if they ever go to unsubscribe from your list. Once you are done entering your "List Description" click the "Next Step" button.

An email campaign is a powerful way of reaching your audience directly. Never miss a chance to collect email addresses and target your subscribers with content and offers that are relevant to them. Readers usually skim instead of reading the entire message. Keep your email clear, concise, and scannable. Include a call to action so your readers can understand what you want them to do. A/B test different headlines, images, copy, and subject lines to see what works best for your audience. And, always test your campaign before sending it.
Great post! I am new to online marketing, my business is actually only a month old and I too am using Aweber. I have found it really simple to use and I love the reports section. I am an analyst by trade so this is so up my street! I came across your post as I was interested to find out how Aweber compare to other autoresponders and if I’d made the right decision. Your post has told me I have. I will look forward to reading more of your reviews and tips.
I don’t know. I’ve been building it for 5 years and only ever added an address when a reader expressly asked me by email to add him (I kept the proof). Gave aWeber my login details and apparently that wasn’t good enough. They waffled that their spam rate is below 0.1% industry standard and mine is slightly above. All I can think is that a handful of readers have been too dumb, lazy or spiteful to just unsubscribe and instead just report me for spam. 🙁 All I know is that my conscience is clear.
For example, if someone is on your list and they choose to unsubscribe later, they still count as an email in the system which is included in your total subscriber count. You must fully delete that record from your account in order to not have to pay for it, and so I found myself going into each of my individual lists and deleting unsubscribes from my account about once a week.
I find the best way to get your free content online and to build relationships directly with your audience is with your own blog. There are tons of reasons to have your own branded space on these Internets. Remember our goal is to make money online. Long term we build a property with huge traffic, engagement and conversion it is an asset we can sell.

All the features of both AWeber and GetResponse have been discussed comprehensively in the above paragraphs, and you can find out yourself that there is no much difference between both the Email Marketing services. Both of these services are great in terms of service as well as features. Both of them have great features that can help you succeed in your Email Marketing campaign without having to waste your time. Overall, both of them are good for your Email Marketing campaigns, and you will be sure to achieve success by opting for either of them. 
With Aweber however, this is not that easy to do. With Aweber, each and every one of your subscribers is tagged with a message number which indicates which followup emails they have received already. To prevent a subscriber from receiving a specific followup email, you must set the subscriber’s message number to be higher than the email sequence number.
Don’t sell sand in the desert. Even if you use an award-winning design and have the best deals on the market, you won’t be successful if you don’t get the right offers to the right people. One-size-fits-all messages are not effective or profitable. Imagine that you provide a free trial of your software although your subscribers are already your clients. Or, that you want to sell sausages to vegans.
I have been operating my website since 2004, I’ve seen trends come and go. One thing I refuse to do is annoy my customers with ads on my site or annoying newsletter subscriptions. Does anyone agree or is the whole world trying to push their business down our throats for the sake of making as much money as possible. Does anybody care about user experience? If you’re good at what you do then you will be found

Pop up form – Perhaps the most “in-your-face” option, these types of forms have a high likelihood of conversion. A pop up form appears over your web page and gives more attention to convey the value of your list. Many sign up form creation tools will allow you to customize the length of time at which a pop up form appears on your site (we recommend ~45 seconds, but testing is key).


Very interesting indeed. I am currently using MailChimp and reading through this article, I am wondering when it was written as features have changed in MC, the tracking has more than is mentioned here, there is now a visual drag and drop editor to create custom campaigns, etc. I am not familiar with aweber but maybe some things have also changed on their side. Maybe we’d need an updated version of this article, along with a DATE of when the comparison was made.
The fundamental idea is to give people something that aligns with the type of subscriber you seek. For example, if you wish to have a list of SciFi readers, a free SFF short story, book, or character dossier would be very appetizing to the sort of people you wish to attract. It can’t be something they can get from anywhere (like an Amazon gift card) but instead something genuine that you have created.
Yes, I believe you can save the subscriber list onto your computer with both services. While moving subscribers from Mailchimp to Aweber was relatively straightforward, it did take me quite awhile to move all of my autoresponders and port my entire setup to Aweber. So if you can afford it, I would simply start out with Aweber and stay with them instead of having to move later.
One of the challenges I’ve had with email marketing is figuring out exactly what to offer and when. I’ve tried the pretty HTML newsletter, but it felt like overkill at times and a little dated (there are of course a few awesome ones out there, but it just never felt like me). I tried taking an ‘e-letter’ approach but felt overwhelmed with creating original content for the newsletter on top of the blog. And more recently, I’ve simply been sending out broadcasts when a new blog or podcast is published. And this is all fine.
MailChimp does not allow content that references the terms “make money at home”, ‘get rich quick’, or other similar terms. These keywords overlap keywords used by ISPs and SpamCop organizations to block content associated with spammers from those industries. This generates too much risk for us to encounter automated spam filter blocks for all of our customers.
After you’ve set up your email automation workflow, you might want to start targeting your audience in more specific ways. For example, you may want to send those who have clicked through to read your “social media automation for dummies” blog post a follow-up email with more information on social media automation and how your product can offer a solution.
Earlier this year, I made a big decision to move my email list of more than 135,000 subscribers to Infusionsoft from AWeber, which I’ve used for the past five-plus years. Three months later, my email list now lives on a relatively new and rapidly growing platform called ConvertKit. [Full Disclosure: I’m a compensated advisor and an affiliate for ConvertKit.]
With Constant Contact, you can build your email lists from your company website or even from your Facebook page. More than just an email tool, Constant Contact has plenty to offer apart from sending emails including managing blog content, event management, online survey tools, and coupon creation. It also offers a comprehensive set of real-time reports.
We hope that you’ve found this email marketing guide useful. As you can see, with a couple of smart moves, you can create a cycle in which your mailing list is continuously going to grow. As the market is constantly changing, remember to use one of the abovementioned tools, as they will make it much easier for you to test, experiment with and optimize your email strategy for the best performance.
This is the absolutely best course I have ever found. It is packed full of tips and ways to learn to create your own products. Quick and easy videos give one all the information needed to start selling instead of buying all those shiny objects that drain you bank account. Cannot say enough good words about it! Going through it like crazy so I can finally begin selling my own products. - Cassandra Cholaki
Advanced: When people subscribe to my list, I can create a main course and then invite people to self-select into the various interest areas that are relevant to them. For example, if you are tired of spinning your wheels and don’t know what to do next in your business, and you click a link related to that, you’d then get tagged as “Nurture: focus and planning” and that would then automatically unsubscribe you from the main course, and put you into a new course designed to provide you with value that could help you figure out your next steps and get focused.
Let your recipients know what you want them to do (sign up for a trial, claim a discount, etc.). An ideal call to action should draw attention, be clear and, of course, be clickable. Design a big button, so it’s easy to click on mobile devices. If your email is long, add another call to action, so your subscribers don’t have to scroll to find it. Make a CTA copy compelling.
As its name implies, Drip is an email automation tool that is specifically designed for drip emails. If you’re pressed for time to create your own email content, you can use Drip’s Blueprints, or premade sets of drip campaigns with filler text that you can easily tweak to your own liking. Additionally, this tool allows you to collect email addresses for your drip campaigns via a simple widget that you can add to your website
Open rate shows a percentage of total recipients that viewed your email. You can track it in HTML emails that include a transparent image (a tracking pixel). When it’s loaded, an email is tracked as open. This metric isn’t 100% accurate. As mentioned earlier, some email providers block images, and a user needs to enable them to see the visual elements.
Overall, our impression and experiences show that Aweber is easy to use, they have a great reputation, and they’ve been around for a long time. We have quite a few subscribers with Aweber since this is one of the first autoresponders we started using. Since we’ve been with them for a long time, we’ve also noticed their delivery can be iffy at times.
And I was sold. I couldn’t have people not receiving their intended emails. And I thought, if the features and reliability were good enough for big bloggers, I’ll probably find everything I need there as well. Now I have over 1200 subscribers and everything was done reliably in 2 years, so I’m staying (except I find strong reasons to change services).
Now you have created your first email list using Mailchimp, and it’s time to grow your Email list. Obviously, we will be designing the Email signup form in the next step, but first it’s a good idea to import your existing subscriber list to MailChimp. MailChimp supports all major services like Feedburner, salesforce, Eventbrite, Zendesk and many more. Importing from Feedburner to Mailchimp is easy, and you can refer to this guide which will help you to get started. Do remember, your list is free for first 2000 subscribers only, so if you are exceeding the list, you need to start paying.
Hi Harsh sir, you have described all aspects very nicely. I am working with an email marketing company and we use the shared servers to send mails in bulk. But the methods of ESP’s like you have mentioned here can make good revenue i guess. I am planning to start affiliate marketing by my own. But lacking with some knowledge as i am beginner, so please guide me with the best articles or some sort of reading materials. Thank you
That’s why, if you’ve been in the marketing world for any length of time, you’ll have heard the amazing value that email can provide businesses and marketers with when it comes to communicating with their customers. But, while email marketing is an amazing vessel for business’ marketing messages, it’s one of those tricky tools that not every knows how use.

Great article comparison and review! Man I wished I had read this before getting in bed with mailchimp.com – You are correct they have the WORST customer service there is… I have been waiting for more than 24 hours now for a resolution as to why they suspend my account – turns out I didnt answer some questions in a lengthy email they send out. I could not call them because they do not have a phone number.


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Enter the autoresponder. The autoreposnder (or as ConvertKit calls it, a Course), is a series of messages that get sent in succession automatically. You write them once, determine the frequency, and then subscribers get these same messages no matter when they join your list. It’s a fabulous strategy because you build it once and then you can rest knowing that even if you can’t send something in real-time, they are still getting these carefully crafted emails.
There are two great things about Mad Mimi. First: it's very cheap. Second, it's very easy to use. These two factors may convince users to purchase a plan. However, some users will find that there are some noticeable omissions when it come to more advanced functionality, particularly in the autoresponder and split testing department. - Chris Singleton

Another thing about your list. Don’t worry when people unsubscribe — because they will. There are a variety of reasons so don’t take it personal. Maybe they’re just reducing the size of their inbox. Or perhaps they were just interested in your freebie offer. Chance are they were not going to buy from you anyway. Just keep providing quality content and those who join will far exceed those who choose to unsubscribe.


Remember the article I wrote on increasing conversions where we talked about the Blue-Shirt Trust your blog needs in order to capture email subscribers and appear reliable? Well Aweber can help you with that. They have hundreds of free web forms that you can copy and paste right in to your blog’s code. They even have a web form creator (pictured above) where you can play around with colors, shapes and logos.
One time, a long time ago, I was having trouble trying to create a customized email Opt-In box for a client. He wanted some crazy thing created by someone on Fiverr to be in the box. The customer support when over and above what could possibly be expected of them to make it work. The guy I was talking to had to give the project over to one of their tech / coding experts to fix the problem and he did. I was truly impressed.

In response to “bogus” email subscribers, I will tell you why it is done… because I do it myself. When I am forced to put in my email information just to get some free information, it irritates me. The reason it irritates me is because, I deal with many companies in my business, I can not afford the time to keep sifting through my inbox to delete 50 emails from a company that I just wanted a little information from. Email marketing optin is great, but keep in mind – not everyone wants the bombarding of emails after-the-fact.
Just what I needed to learn how to promote my own products! The products, sales letter, auto responder sequences, available help, are all super important for a newbie like myself. Hey, I can even use the products for my own education. The graphics are unbelievable. This program is worth its weight in gold. Everything is clearly explained! - Joseph Daniels
As a total beginner to all of this, there is a serious “learning curve” in just getting to this point. If all I want to do is create a mailing list – why do i have to have a third party mailing service if I use yahoo or gmail? Does this mean that I have to sign up with mailchimp or aweber? I find this all a bit confusing as to why i need to do this at all? and then what happens if in the future, i want to add this feature? right now i have no budget to pay additional fee-services, so it is just not an option. I find navigating all of this extremely confusing as a first time user of WP and setting up a site. Many of the plugins break my site and cause serious problems, so i am very leery on downloading additional plugins. most of them have 4-5 – star ratings but only have a few comments that created that rating. If you could consider taking one (or two) step(s) back and try to explain on a more basic level – i think that would really help beginners. I am finding all of this social media, feedburner, etc to be extremely time consuming and the blog comments i am getting are ALL advertisers, so I have marked them as spam and deleted them without displaying on my site.
Promise me one thing: when you hit a question or a problem, you won’t let it stop you. Questions will come up. A great place to ask those questions is in the Smart Passive Income Community Facebook group. This closed Facebook group is made up of both new and established online entrepreneurs from the SPI audience. It’s welcoming and supportive—the perfect place to find help to keep you moving.
Aweber is the perfect email solution for your business and organization. With Aweber you can build and control all of your emails and email lists. It will organize your contacts into specific email groups, so you can be sure that you send the email to the right email list. Aweber allows people to subscribe or unsubscribe to your email list easily. It is the perfect tool for your email marketing needs.
MailChimp also has great customer support but when you’re using their free service, you probably won’t get instant response from their customer team. As you know, premium services always offer faster customer support whereas free services provide less customer satisfaction. As MailChimp only has email support whereas AWeber has email, phone and live chat customer support options.

So glad you stopped by and Congratulations on your new business! This truly is the time to be successful online. I agree Aweber has the best reports, there are so many ways to slice, dice and dissect the data to help your burgeoning business grow. I think people who have large lists would benefit even more from all the ways the data can be analyzed and how you can segment and streamline your lists. And compared to others, it’s inexpensive which means you can focus that cash outlay somewhere else if needed. That really is a huge help to those of us just starting out. I mean, who doesn’t like saving money? Let me know how I can help you get your business going, I’d love to help!
I love press releases as a tool to drive tons of traffic to my sites fast. In addition by including keywords you can get ranked for topics and answers that your audience finds of value. The key is to write in a newsworthy style and not like a sales letter or advertisement. You need to have something of value if you want to get non-paid organic media attention.
I have been on your list for some time now and I always pay special attention to your updates! The earnings potential you have given me is unbelievable. And I have recommended your products to some of my family members and they are now starting to see profits on their websites. (we are a family business!) I recommend this to anyone who is beginning in internet marketing. It is very simple to do. Every thing you need to know is already done for you. - Dave Osmonson
The problem is that your list is so big (both long and we were working with a lot of columns and a few equations) that Excel on my computer couldn’t handle it. I have a ton of memory on my computer, but it wasn’t sufficient. For example, when I tried a simple task like sorting the list, it would take several minutes to process the operation. I would literally click ‘Sort’ and then go and work on another task for a while.

“No, because a lot of others have told us those are the features within some of these all-in-one business solutions that make them extremely cumbersome and overwhelming. Our target customers are bloggers, podcasters and other people who are building audiences who want to be able to have an easy-to-use, but powerful email marketing system, with automation and all of the features that you want, without all of the things that you don’t need right now.”
Aweber is another favorite tool that is aimed at small and mid-sized businesses. It also packs an enormous amount of features, making it an outstanding email management software tool. Automation, tracking and template building are all easy to perform with this tool, earning it a place on this shortlist. It can also be easily integrated into all types of websites.
Visit forums related to your niche, have a look around them and see what people are talking about. Remember to listen before you speak. Set up your profile. Add value by answering some questions. Engage and if you see a thread where you think you can add value post a reply to that thread. Be sure to observe the rules of the forum or you may get banned.

I have worked with several other product protection and delivery systems, and have had to code my own fixes time and time again, or worse yet have my valuable assets exposed! ProductDyno comes out of the box ready to secure and support your products and customers, wither it be an information product, a SaaS product,… “Product Protection is ProductDyno”

If you’ve been following along from the beginning, you have now learned how to grow your email list to epic proportions, you’ve segmented your list so that your emails are highly relevant to each individual subscriber, and you’ve learned how to send amazingly effective emails that have a high open-rate. Now you are ready to automate the process and turn your campaigns into money-making machines!


In this next section we’re going to get more detailed about setting up your blog. Whenever I ask an audience “how many of you have a blog?” I’m always amazed at how few people raise their hand and say yes. I’ve asked business owners of all types. Hair salons, HVAC, chiropractors, not-for-profits, freight forwarders, crypto and the majority are missing this tool.

The problem is that your list is so big (both long and we were working with a lot of columns and a few equations) that Excel on my computer couldn’t handle it. I have a ton of memory on my computer, but it wasn’t sufficient. For example, when I tried a simple task like sorting the list, it would take several minutes to process the operation. I would literally click ‘Sort’ and then go and work on another task for a while.
Just so you know, I am quite a newbie to this brave new world of autoresponders.  Before I started this site (rather, I migrated from a previous platform to this self-hosted WordPress platform), I had not even heard of autoresponders.  But since the beginning of this site, I have adopted a new attitude: from a lackadaisical blogger to one more focussed on the possibility of building a long-term business.
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ConvertKit has been very forthcoming with their business development, and they even publish monthly income and stats. You can see the latest here and their real-time numbers here. Nathan took the company from a struggling side hustle, to an ever-growing successful company in about nine months once he dedicated his attention to it and made it his focus (yes, this is why I always talk about the importance of focus!!).
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