Let your recipients know what you want them to do (sign up for a trial, claim a discount, etc.). An ideal call to action should draw attention, be clear and, of course, be clickable. Design a big button, so it’s easy to click on mobile devices. If your email is long, add another call to action, so your subscribers don’t have to scroll to find it. Make a CTA copy compelling.
All the features of both AWeber and GetResponse have been discussed comprehensively in the above paragraphs, and you can find out yourself that there is no much difference between both the Email Marketing services. Both of these services are great in terms of service as well as features. Both of them have great features that can help you succeed in your Email Marketing campaign without having to waste your time. Overall, both of them are good for your Email Marketing campaigns, and you will be sure to achieve success by opting for either of them.
Use it as a lead magnet/free mini-course. You can also use an autoresponder as a lead magnet to attract new subscribers to your email list. This is commonly done in the form of a free “mini-course”, or a free “challenge”, which promises to deliver a series of emails containing lessons (or other valuable information) over the course of several days or weeks. There is a high perceived value with a mini-course or a challenge like this, which makes it a very effective lead magnet.
After you’ve set up your email automation workflow, you might want to start targeting your audience in more specific ways. For example, you may want to send those who have clicked through to read your “social media automation for dummies” blog post a follow-up email with more information on social media automation and how your product can offer a solution.
Global Text Snippets can help cut down on this. It answers the “How did I get on this list?” question that pops into their head when they receive an “unfamiliar” email – even if it’s a list they subscribed to. So when you compose an email to send out to your subscribers about an offer that may be spread across several sites, you can say something like:
If you’d like to check out ConvertKit, my referral link is here [Full Disclosure: I’m a compensated advisor and an affiliate for ConvertKit], and if you have any questions about ConvertKit, both Nathan and I will be actively popping in and out of this post to reply, however we’re currently at the LeadPages conference in Minneapolis so we may be slow to reply at first.
Wow, I am so glad that I ran across your review. I recently received the same ban from Mailchimp after sending out several mailing lists and finally building. I only have 116 subscribers, but that is awesome for starting from nothing if you get my drift. Anyhow I send out mailing list for focus group opportunities. I dont sell a thing and sure enough Mail chimp banned me and our group from simple sharing. I am in the process of scrambling for a new mailing list company because my last mailing list was not sent out and now my subscribers are missing out on some really awesome opportunities. I will be sure to check out Aweber TODAY and send out my focus for cash mailer. Hopefully the integration and transition will run smoothly. I have to get my list asap. Have some time sensitive focus group opportunities that are paying really high here in CA right now. Thanks again for this.
The main weakness I see is the price-point where small companies are concerned. If you don’t need all of AWeber’s bells and whistles, there’s no reason to pay for them. You’ll also want to make certain that if you are trying to cancel your account, you’re not just accidentally suspending it. This is especially important where the free trial is concerned, as AWeber requires your credit card info.
The key is when visitors hit your blog it needs to look like something. This will lure visitors to want to sign up for your mailing list in exchange for something of value that you offer. This could be a special report, an ebook or some other free gift. Marketers call these “lead magnets” because you’re attracting leads that you can eventually convert as you sell them products and services.
My new email sequences are up and running, and everything is happening behind the scenes like it’s supposed to, and I can track it all while it’s happening. As my lists continue to grow and my audience becomes segmented, I’m preparing for a number of projects that will come out before the end of the year. This work with my email list will definitely support the upcoming needs, and already I’m getting a ton of great feedback from all of you who have gone through these new sequences on my list.
Remember that this AWeber Review is from the perspective of a newbie. And also of someone who does not want to have to spend hours and hours researching, reading up, and learning how to use a system effectively. I just want to be able to have a gentle learning curve, not have so many technical aspects thrown at me all at once, and to get on with my job – which is to write my blogs and run my site. And have a life!
Smart from Scratch is a course I created to walk you through the process of choosing and testing a business idea, as well as getting your first customers. If you already have a business, this course isn’t for you, but if you’re just getting started—or you don’t know where to start—this course is for you. [Full Disclosure: As an affiliate, I receive compensation if you purchase through the Genius link to the right.]
So glad you stopped by and Congratulations on your new business! This truly is the time to be successful online. I agree Aweber has the best reports, there are so many ways to slice, dice and dissect the data to help your burgeoning business grow. I think people who have large lists would benefit even more from all the ways the data can be analyzed and how you can segment and streamline your lists. And compared to others, it’s inexpensive which means you can focus that cash outlay somewhere else if needed. That really is a huge help to those of us just starting out. I mean, who doesn’t like saving money? Let me know how I can help you get your business going, I’d love to help!
If you are a beginner and want to try any rocking email marketing software, MailChimp is for you. You don’t have to even use your credit card to use MailChimp as you can get it for free (upto first 2000 subscribers). But the pricing becomes much more than AWeber once you start getting more than 2000 subscribers. So it again depends on your website email marketing needs.
You see, the people on your email list are your best customers. They have visited your site and found it interesting enough to subscribe for more content. For that reason alone, they are much more likely to listen to any offers you may send them (affiliate promotions, product sales, discount coupons, etc.). So, having a large email list can actually be quite profitable, which is why bloggers and website owners hold them in such high regard.