While all of these tactics are excellent ways to make money using email marketing, they’ll most likely fall flat without some killer email copy or content to win over your potential buyers. Check out our FREE What to Write course. You’ll learn how to craft the perfect email for every layer of your funnel, and get 45+ email content templates to copy and paste. 
I love press releases as a tool to drive tons of traffic to my sites fast. In addition by including keywords you can get ranked for topics and answers that your audience finds of value. The key is to write in a newsworthy style and not like a sales letter or advertisement. You need to have something of value if you want to get non-paid organic media attention.
I have used Aweber for years, but wondered is I should try another service. One thing I do not like about Aweber is they don’t allow you to upload a list of contacts. I know that some of the other companies do. So, I appreciate your comparison. It makes Aweber a little more comfortable. If anyone is interested I do have a free booklet on “71 Ways to Get Free Traffic” that can be found here http://trafficmadeeasy.net/71-ways. Thanks for the article.

Now don't tell Aweber, but I signed up to every one of the lists I created in my account. I signed up with disposable email accounts. I signed up with Yahoo mail.  I signed up with Gmail. I signed up with abut half a dozen different accounts. Guess what?  Every email hit the inbox. Every. single. one.  When you are building your list, you HAVE to KNOW that the emails are going to stand every chance of being seen and opened by your subscribers.  Why else would you send emails right?
With so many new things to contend with and trying to grasp the bigger picture, it is easy to forget that ..er, the newsletter (of some kind) has to be set up. So my “complaint” was that there was no reminder nor alert that I might want to set up a newsletter. A very useful and needful reminder/alert for a newbie! But one does not turn to Customer Support for that!
A low open rate means that people have started to either ignore your messages, or delete them as soon as they receive them. (Or, what I do, is mark them as “read” and just leave them there – probably never to be actually read!) If your open rates are low, you need to work on your email marketing game. Take a look at the previous emails you’ve sent them, or at your subject lines. Something about those emails has deterred your subscriber from opening them up, so tweak and test until you get higher open rates.
AWeber is a fantastic tool to have in your arsenal.  As well as all the features that we have listed above, you will be able to view detailed reports to see how your; opt-in, click-through rate, new subscribers, etc. are performing, setup slit testing to see which of your opt-in boxes works most effectively, manage all your subscribers and much more!
Use it as a lead magnet/free mini-course. You can also use an autoresponder as a lead magnet to attract new subscribers to your email list. This is commonly done in the form of a free “mini-course”, or a free “challenge”, which promises to deliver a series of emails containing lessons (or other valuable information) over the course of several days or weeks. There is a high perceived value with a mini-course or a challenge like this, which makes it a very effective lead magnet.
Open rate shows a percentage of total recipients that viewed your email. You can track it in HTML emails that include a transparent image (a tracking pixel). When it’s loaded, an email is tracked as open. This metric isn’t 100% accurate. As mentioned earlier, some email providers block images, and a user needs to enable them to see the visual elements.
Avoid jargon, buzzwords, and acronyms. Writing copy for emails or landing pages is different than writing the academic research paper. Marketers should cut down on flowery language wherever possible. Use a conversational tone. Check your text with the Hemingway App. Don’t worry; replacing big words with common synonyms won’t make you look uneducated. Most people in the United States read at a 7th-8th-grade level.
To manage expectations, it’s a good idea to send your subscribers a quick follow-up email immediately after they’ve subscribed. This is an optimal opportunity for you to, not only thank them for subscribing, but to also to introduce yourself, send them material that you think they’ll be interested in as new subscribers and remind them how often to expect your messages. Almost all email service providers give you the option to create an autoresponder workflows (something we’ll talk about a little bit later), so use it!
There are hundreds of millions of users on social platforms including Facebook, Twitter, Instagram, YouTube, Google, LinkedIn just to name a few. Many of these people are looking for exactly what you offer. And unlike traditional marketing where you must pay huge monies upfront for advertising in print, radio, television and outdoor the digital marketing world has changed the game. You can get started online advertising with daily budgets as low as $1. Then optimize and scale up based on research. You can even boost your free content to increase views and conversions.
First thing which you would like to do is create a sign up form using that your user can subscribe to your blog. The process is straight forward and this tutorial will help you to create & set up first Email sign up form using Aweber. Login to your Aweber account and follow the below mentioned steps to create an Emailing list for your blog/Website. After creating the list you will also be getting code to add Aweber signup form on your blog, and I will share how I have added it on my blog.
With so many new things to contend with and trying to grasp the bigger picture, it is easy to forget that ..er, the newsletter (of some kind) has to be set up. So my “complaint” was that there was no reminder nor alert that I might want to set up a newsletter. A very useful and needful reminder/alert for a newbie! But one does not turn to Customer Support for that!

Whenever I would see cool looking forms on other websites around the web, I would always think to myself, “those forms are so cool. How do you make one like that?” This, at a time when I barely understood even the most basic of concepts I share in these tutorials. Things like how to create a custom header graphic or even the basic reference of “pixels” as it relates to size when creating your forms. So what did I do? I went on YouTube and searched for AWeber form tutorials.

You get my drift? The numbers are a bit rough (you might convert less) but it is the idea behind it that works. You don’t even have to have your own product. As long as you are providing your readers with high quality products that you use yourself then you are going to be adding value to their lives. And that is a vital element of making a sale. Aweber allows you to do all this without touching a thing.
I have used both, and I agree with your analysis. The great thing about MailChimp is that it lets you see the email in different clients. That is really the hardest thing about sending emails. However, you can use that service without doing everything else through MailChimp. Also, once you get the hang of it and develop templates, it no longer is much of an issue.
Just so you know, I am quite a newbie to this brave new world of autoresponders.  Before I started this site (rather, I migrated from a previous platform to this self-hosted WordPress platform), I had not even heard of autoresponders.  But since the beginning of this site, I have adopted a new attitude: from a lackadaisical blogger to one more focussed on the possibility of building a long-term business.
Hey Chris, great blog about Aweber. I hear Jay talk about Aweber on the Friday webinars within WA, and was always intrigued. Being a relative newbie to all this. I have been apprehensive to get too involved right now, I am still just trying to get down the basics of affiliate marketing, so doing the email thing is a bit scary for me, but after reading your review, I will check out Aweber. It can’t hurt to get some info on it, and to test drive it for free for a month. Thanks for the informative and honest article!
Your products have always impress me, especially how you took a product, completely redesign and repackage to make it look unique and professional. Your products have helped me build a huge mailing list, generate sales and even set up membership sites to conduct e-courses. Please continue to keep up your good work and quality of your products. Take care! - Eric Tan

i know the benchmark, you can have 3 lists, all sent from 3 different companies, and if someone opts out, they get the choice if they are listed on other lists, to tick all the lists they are on, or just some. Does aweber and mailchimp do this? I have emailed mailchimp several times with the question but no answer yet, i am pretty sure they do not, so if someone opts out it is just an opt out from that list.
When you create an email list, you’re allowing a group of fellow human beings to come together in one place where they expect to hear from you. You have a huge opportunity—responsibility, even—to provide value to them. When someone essentially says, “Hey, I like you enough to give you my email address,” you owe it to them to offer up everything you can to ensure that they make progress, stay informed, or are entertained.
But that doesn’t mean everyone wants to hear about everything and the exact moment I want to share it. My clients and readers who are in major growth mode with their business don’t necessarily need to go through my comprehensive planning program, My PRO Plan (or the content I write around it). They’ve got a plan, and their focus is on growth strategies and developing their leadership skills.
But that doesn’t mean everyone wants to hear about everything and the exact moment I want to share it. My clients and readers who are in major growth mode with their business don’t necessarily need to go through my comprehensive planning program, My PRO Plan (or the content I write around it). They’ve got a plan, and their focus is on growth strategies and developing their leadership skills.
Back to my using AWeber to build a loyal following…in December I was asked by the New York Times to contribute a mini op-ed. I think I almost doubled my subscribers because I already had the system in place to capture those subscribers when they visited my website from the NYT page. Not that I have a huge number of subscribers yet, but I am getting there in part because of using a professional system.
Their Follow Up feature is the perfect way to send introductory emails to new subscribers (say you want to introduce them to your most popular posts or send in a 5-series email campaign covering your latest project) before they receive your usual newsletters. Many users prefer AWeber for its comprehensive phone support and ability to integrate seamlessly with other web apps.

One of the best feature of Aweber eMail form creator is, you can have extra field apart from Name and eMail. For example, if you need to get the Address or Phone number from your subscribe, you can do that by adding a new field. (The step is easy to do and even with zero design and coding skills you can do that). What I suggest is, simply select any template from the page and you are good to add Aweber sign-up form on your blog.


Click through rates. Once your subscribers have opened your email, are they actually taking the action you need them to take? If you think that you have a low click-through rate, perhaps your body copy is not as effective as it needs to be. Consider the following: Is the copy of your email relevant to the subject line? Did you offer real value to your subscribers in the email? Is your call-to-action clear enough? Is the link easy to find?
Like a lot of bloggers I give away a free eBook as a way of capturing email subscribers. This is a very clumsy process using Feedburner as you cannot set up an automatic response to send the eBook as soon as someone subscribers. Rather, you have to add a download link to your feed and then hope the new subscriber understands that they don’t get an email until you write a new post.
But the truth is more complicated. You only have one social media account, Facebook — because “everybody is on it”. And you don’t understand why anyone needs a whole YouTube channel. You’ve never uploaded a video to YouTube. And starting your “own blog” is crazy talk. Your read blogs — like this one, but why start your OWN blog? Sounds scary. Hell, you’re still on the bubble about whether you need a website.
You can build a large following of targeted people who are also interested in your niche. Put you niche into the search bar on Twitter and check out the results. You will find out who is posting right now. What videos are out there. Who are some of the industry influencers. Questions that people are asking. And even who are some of the competitors.
In my opinion, Aweber is The Best email autoresponder on the market today. As someone who is a HUGE FAN of Aweber, I find it sad that you left them without calling customers support OR MYSELF, JUPITER JIM, (on skype, of course) to help walk you through things. It is so easy, breezy when they just walk you through everything step-by-step over the phone.
One thing that one must not forget is also integration with your existing website. If your running on Joomla, WordPress, Drupal or such likes, better you find how the user integration will go with your CMS and one of those email services. You don’t want the client to have to register for your autoresponder on one form and then have to register a second time for your website! You may find that plug-ins to do such things might restrict your choice, check it out first or consult with your webmaster!
Promise me one thing: when you hit a question or a problem, you won’t let it stop you. Questions will come up. A great place to ask those questions is in the Smart Passive Income Community Facebook group. This closed Facebook group is made up of both new and established online entrepreneurs from the SPI audience. It’s welcoming and supportive—the perfect place to find help to keep you moving.
Variations of “Hello {!firstname_fix}” have become the norm in email marketing, not the outlier. Because of that, it’s losing its effectiveness. You can still use name personalization, but you also want to think about going a step further. At AWeber, we recommend segmenting your audience and sending each segment tailored messages with unique subject lines.
I have worked with several other product protection and delivery systems, and have had to code my own fixes time and time again, or worse yet have my valuable assets exposed! ProductDyno comes out of the box ready to secure and support your products and customers, wither it be an information product, a SaaS product,… “Product Protection is ProductDyno”
Are you considering building an email list, but have some doubts about why it is needed? Many bloggers and business owners don’t realize the importance of building an email list when they’re first starting out. Most people usually change their mind when they see the impact email lists can have on someone else’s traffic and revenue. In this article, we will share the top reasons why building an email list is important (with real case studies). We will also show you how to start building your email list – step by step.
That’s it, and now you have successfully created your first Email list using MailChimp, and you are officially in the way of becoming an Email-marketer. The good thing about Mailchimp is; it’s design and every field is interactive, so even if you are new, you will never be lost. More over, you can always ping their support for any help, or search for tutorials like this to learn more. You can take advantage of any of these WordPress Email marketing plugins to quickly integrate MailChimp on your blog.
Basic: Each week I send out an email about my latest podcast episode. Now, I create a rule that says that if they click on the link inside my email (sending them to my show notes page), they get tagged as Interest: Podcast. That means, should I ever want to send an email to those that I know are interested in my podcast, I can just select this tag. Easy.
If someone uses my e-mail address in an online mail shot (that they got with my consent) but have contacted me and not blind copied my e-mail in with others – essentially sharing my data with others – am I then able to use these e-mails for my own benefits in a mail shot (whilst ensuring all addresses are blind copied) but also ensuring there is an opt-out option in my e-mail
I have written this guide by keeping a user like you who have no prior skills with eMail marketing. This guide will help you to create your own eMail list and also create the sign-up form which you can add it on your blog. This whole process will take next 25 minutes of your time and you will be starting with one of the best online marketing channel for yourself.
There are hundreds of millions of users on social platforms including Facebook, Twitter, Instagram, YouTube, Google, LinkedIn just to name a few. Many of these people are looking for exactly what you offer. And unlike traditional marketing where you must pay huge monies upfront for advertising in print, radio, television and outdoor the digital marketing world has changed the game. You can get started online advertising with daily budgets as low as $1. Then optimize and scale up based on research. You can even boost your free content to increase views and conversions.
The primary thing to keep in mind, the supermagic key, is that HTML is used for meaning and CSS is used for presentation. HTML is nothing more than fancy structured content and the visual formatting of that content will come later when we tackle CSS. You might find different approaches elsewhere on the web but HTML Dog focuses on best practice from the outset and getting into the frame of mind of doing things the right way from the start will lead to much better results in the end.
Thanks Aaron, Your products are always top notch! The helpful videos really supply many ideas on product creation and then ways to promote them. Pricing products has always been a problem, but not anymore, from learning how to discern a price to one-time-offers to making more profits, the videos are really a teaching tool! Everyone need these training! - JB Nova
When you create an email list, you’re allowing a group of fellow human beings to come together in one place where they expect to hear from you. You have a huge opportunity—responsibility, even—to provide value to them. When someone essentially says, “Hey, I like you enough to give you my email address,” you owe it to them to offer up everything you can to ensure that they make progress, stay informed, or are entertained.
With the rapid pace of change you don’t have to know everything there is to know in your niche to get started. If you’re only a few steps ahead of your audience then you’re the leader. As you apply your knowledge and follow your passion you learn even more. This becomes valuable information which you can package and pass to your audience. So how do you get paid?
One question I have that you might be able to answer is: I send out a broadcast once a week when a new post comes up. I set this up manually, though I’ve seen that there is an option (I believe) to automatically send out your blog post to your e-mail subscribers. I guess I’m a little nervous about doing an automatic thing (though that is what happens with people who are subscribing via my feed). Does this make sense to you? I only post once a week so it is not that difficult to manually send out a broadcast. Just wanted to know if you could explain the mechanism behind the automatic blog post option.
I love press releases as a tool to drive tons of traffic to my sites fast. In addition by including keywords you can get ranked for topics and answers that your audience finds of value. The key is to write in a newsworthy style and not like a sales letter or advertisement. You need to have something of value if you want to get non-paid organic media attention.

Pop up form – Perhaps the most “in-your-face” option, these types of forms have a high likelihood of conversion. A pop up form appears over your web page and gives more attention to convey the value of your list. Many sign up form creation tools will allow you to customize the length of time at which a pop up form appears on your site (we recommend ~45 seconds, but testing is key).

I have worked with several other product protection and delivery systems, and have had to code my own fixes time and time again, or worse yet have my valuable assets exposed! ProductDyno comes out of the box ready to secure and support your products and customers, wither it be an information product, a SaaS product,… “Product Protection is ProductDyno”


The tag is a bit of metadata added to a subscriber’s profile to track their activity or preferences. Tags can be used to keep track of purchases, what a subscriber is interested in (e.g. design vs. marketing), how engaged they are (clicked a link in a launch sequence) and where they were imported from. A subscriber can have an unlimited number of tags.
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